Senior Customer Journey Analytics Lead

Norton Blake

Greater London

Hybrid

GBP 90,000 - 120,000

Full time

4 days ago
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Job summary

Norton Blake in London seeks an experienced Customer Journey Analytics & Experience Measurement Lead to drive a new Customer Journey Analytics dashboard and strengthen how digital customer experience is measured across the organisation.

You will collaborate with Experience Managers, Product Owners and Data & Analytics teams to define KPIs, identify data gaps, and translate analytics into prioritised backlogs and improvement roadmaps.

Qualifications

  • Experience in Customer Journey Analytics or CX measurement initiatives.
  • Ability to define and measure CX KPIs and digital success metrics.
  • Strong dashboard and reporting development experience.
  • Identify data quality, tagging and reporting gaps with stakeholders.
  • Experience gathering requirements and managing stakeholder expectations.
  • Ability to create prioritised backlogs and delivery roadmaps.

Responsibilities

  • Build and develop a Customer Journey Analytics dashboard for visibility of digital journey performance.
  • Define customer experience KPIs and measurement frameworks across key journeys.
  • Collaborate with Experience Managers, Product Owners and Data teams to align reporting with priorities.
  • Identify data gaps, tagging issues and reporting limitations to improve data quality.
  • Create actionable dashboards and reports for business and product stakeholders.
  • Translate insights into prioritised backlogs and improvement roadmaps.
  • Support journey mapping and optimisation across enterprise digital platforms.
  • Establish a consistent approach to measuring customer experience and journey success.

Skills

Customer Journey Analytics
Digital Analytics
Dashboard Development
Stakeholder Management
Backlog & Roadmaps
Data Quality

Tools

Adobe Analytics
Adobe Journey Analytics
Adobe Experience Platform
Google Analytics
Contentsquare
Amplitude
Mixpanel

Job description

Norton Blake in London seeks an experienced Customer Journey Analytics & Experience Measurement Lead to drive a new Customer Journey Analytics dashboard and strengthen how digital customer experience is measured across the organisation.

You will collaborate with Experience Managers, Product Owners and Data & Analytics teams to define KPIs, identify data gaps, and translate analytics into prioritised backlogs and improvement roadmaps.

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