Senior CRM BA & Practice Leader

Two Circles; Greater London; Híbrido; GBP 70.000 - 110.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Summer away days

Holiday entitlement (23 days + special

Discretionary bonus

Private Healthcare (Vitality) or Medic

Descripción de la vacante

Two Circles is expanding its CRM Consulting practice in London. We are seeking a Lead Business Analyst who will define and elevate BA standards, mentor analysts, and lead discovery and analysis for complex CRM engagements across Dynamics 365 and Salesforce.

You will collaborate with consultants, architects, developers and data teams to deliver high-quality requirements and tests. The role requires strong facilitation, stakeholder management and experience guiding prioritised roadmaps.

Formación

• Significant experience as a Business Analyst within consulting, professional services or technology delivery.
• Experience delivering Salesforce, Microsoft Dynamics 365 or another CRM platform.
• Experience defining and embedding BA standards, templates and ways of working across a team.
• Strong requirements gathering, workshop facilitation and process analysis skills.
• Expertise in user stories, acceptance criteria, process maps and visual models.
• Experience defining testing and UAT approaches and reviewing the work of others.
• Strong stakeholder management, including engagement with executive sponsors.
• Ability to partner with delivery managers and understand BA/PM boundary.
• Coaching skills across regions or time zones.
• Experience in Agile, Waterfall or hybrid delivery environments.

Responsabilidades

• Lead client discovery workshops, interviews and process walkthroughs.
• Define business, functional, data and reporting requirements for Dynamics 365 and Salesforce.
• Own requirements documentation: user stories, acceptance criteria, process maps.
• Create/use visual models like ER diagrams, data flow, and data architecture.
• Guide stakeholders on prioritising requirements and shaping roadmaps.
• Support backlog refinement, demonstrations and post-launch validation.
• Provide training materials for change management and user adoption.

Conocimientos

Business analysis

CRM requirements

Stakeholder engagement

Workshop facilitation

Agile/Waterfall hybrid

Mentoring/coaching

Educación

BA or Agile certifications

Herramientas

Jira

Confluence

Miro

Lucidchart

Visio

Descripción del empleo

Two Circles is expanding its CRM Consulting practice in London. We are seeking a Lead Business Analyst who will define and elevate BA standards, mentor analysts, and lead discovery and analysis for complex CRM engagements across Dynamics 365 and Salesforce.

You will collaborate with consultants, architects, developers and data teams to deliver high-quality requirements and tests. The role requires strong facilitation, stakeholder management and experience guiding prioritised roadmaps.