Senior Creative, Sports

LADbible Group; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Blended working

Office 4 days a week

Job summary

LADbible Group is seeking a senior creative to lead ideation, strategy and execution for branded pitches and campaigns across our LAD360 roster. You’ll present compelling narratives, work solo and with the team, and manage projects end-to-end, balancing creativity with commercial aims while embracing our blended 4-day-in-office model in London and beyond.

The role demands social-first thinking, deep understanding of youth culture, and the ability to guide junior teams, designers, animators and

Qualifications

• Senior creative with proven success in social-led campaigns.
• Experience or passion for sports/betting clients.
• Strong craft skills and conceptual thinking.
• Ability to perform in a fast-paced, quick-turnaround environment.
• Proven track record delivering creative and commercial results.
• Experience overseeing teams and budgets.

Responsibilities

• Lead projects from briefing to delivery with the creative team.
• Develop strong social-first ideas and challenge briefs when needed.
• Be a content specialist for video and social platforms.
• Create integrated campaigns using formats from social to OOH/experiential.
• Present and defend creative thinking to clients throughout projects.
• Oversee junior team members to deliver high-quality work.
• Brief craft specialists to execute the creative vision.

Skills

Senior creative experience

Sports/betting experience

Social-led campaigns

Team leadership

Video content knowledge

Pitch decks

Budget management

Job description

LADbible Group is one of the world’s most engaged digital entertainment businesses, reaching over a billion people globally and amassing more than 13.9 billion social views each month. With a powerhouse portfolio across general lifestyle, entertainment, sport, gaming, and tech, our brands: - including LADbible, UNILAD, GAMINGbible, and UNILAD Tech, are some of the most recognised and culturally relevant on the internet.

LADbible’s Commercial Team, LAD360, is a powerhouse of creativity, strategy, and innovation - partnering with the world’s most iconic brands, from Google and Nike to Disney and Tesco. With a headcount of 150 and growing, LAD360 has rapidly become one of the most formidable forces in media, delivering culture-shaping campaigns. Our work has earned us top industry accolades, including Commercial Team of the Year at the 2025 Campaign UK Awards and Media Brand of the Year at the 2024 MediaWeek Awards. At the heart of it all is a relentless drive to push boundaries, tell bold stories, and connect brands to youth culture like no one else can.

About the Role

Due to incredible growth and client wins, LADbible is on the lookout for a conceptual sports-obsessed Senior Creative to lead the creative ideation, strategy and execution for our branded pitches and campaigns.

It’s an opportunity that requires excellent creative skills and an in-depth understanding of youth culture to be able to run the process from end to end, whilst also demonstrating commercial awareness and our ways of working at LADbible Group.

We’re looking for a confident presenter, someone who can create a compelling narrative and articulate our creative proposition, as well as someone who is happy working solo and as part of a wider team.

What the opportunity looks like

• Lead projects from briefing to delivery, working with the rest of the creative team
• Develop strong social-first ideas and challenge briefs and strategies where necessary
• Be a content specialist, understanding the roles and production constraints of different content types (especially video) on social platforms
• Specialise in social-led activations but be familiar with creating integrated campaigns, with an understanding of how to use everything from OOH to experiential in your campaign strategies
• Communicate and champion creative thinking and technical execution to clients throughout each project
• Oversee junior project teams to help them deliver their best work
• Be a detail-oriented senior when it comes to approving work with overall accountability
• Understand how to brief craft specialists: Animators, Designers, Directors, Talent etc. to deliver projects against your creative vision

Skills and experience we’d like you to have

• Senior level creative experience in a social-led creative, marketing or advertising environment
• Experience working on sports/betting clients and/or a real passion, interest for this space.
• Practical craft skills as well as conceptual thinking
• Experience in a fast-paced, quick turnaround environment
• Ability to manage multiple projects simultaneously
• Understanding of how budgets work, scope of work and realistic deliverables
• Deep understanding of the role that video/social content plays in every project
• Proven track record delivering creatively and commercially successful projects
• Experience overseeing teams
• Interest in youth culture, pop cultures and social good
• Ability to design pitch presentations in Keynote, PowerPoint, Google slides etc.

At LADbible Group we've rolled out blended working which means the majority of departments across the business (including London, Manchester and International offices) work in the office 4 days per week.

LADbible Group is an equal opportunities employer. We are determined to create a diverse group at all levels of our company and we welcome all members of the community to apply for openings with us. As the leading social youth publisher, we have a powerful global platform to better represent our audience and enable those that do not have equal opportunities to have their voices heard. As a business, we are committed to building a diverse and inclusive workforce, in an environment where everyone feels comfortable to be themselves.