Senior Content Manager

ADLIB; West of England; Hybride; GBP 50 000 - 60 000; Plein temps

Avantages offerts par ce poste

Hybrid working model

In-office two days per week in Bristol

Résumé du poste

ADLIB is seeking a Senior Website Content Manager to lead the execution and optimisation of its e-commerce website content, shaping customer experience from product descriptions to editorial content. You will work with the E-commerce Director and cross-functional teams to balance storytelling with commercial objectives.

You will own the content strategy across homepage, landing, category and product pages, plus blog and campaigns, and manage localisation and translations.

Qualifications

• Experience in a web content role within a multinational e-commerce business.
• Experience owning website content execution and optimization across multiple content types.
• Strong collaboration with brand, UX and development teams.
• Knowledge of HTML and CSS, Magento or Shopify, Contentsquare and web analytics tools.

Responsabilités

• Own website content strategy and oversee content across homepage, landing, category and product pages, plus blog and campaigns.
• Manage and develop a Web Content Manager; coordinate localisation; ensure translations are accurate and delivered efficiently.
• Analyse performance with Contentsquare and A/B testing; report findings to wider business and identify opportunities to improve customer journeys.
• Coordinate with SEO agency and collaborate with paid media teams to support campaign efficiency.

Connaissances

Web content management

Content strategy

Project management

User experience understanding

Localization

German language advantageous

Outils

Contentsquare

Web analytics tools

HTML & CSS

Magento

Shopify

Description du poste

An amazing eCommerce Client of ours is looking for a Senior Website Content Manager to lead the execution and optimisation of its e-commerce website content. You'll shape how customers experience the brand online, from product descriptions and category pages to campaigns and editorial content. Working with the E-commerce Director and teams across the business, you'll balance strong storytelling with customer needs and commercial objectives.

What you'll be doing

As Senior Website Content Manager, the role will own the website content strategy and oversee content across homepage, landing, category and product pages, as well as blog and campaign content. Responsibility includes setting clear standards for quality and consistency, and managing content projects from planning through to delivery. Working closely with brand, UX and development teams, the successful candidate will drive improvements in engagement, conversion and the overall customer experience. The role also includes managing and developing a Web Content Manager, coordinating localisation activity, and ensuring translations are accurate and delivered efficiently. Using Contentsquare, A/B testing and customer insight, the role will analyse performance, report findings to the wider business and identify opportunities to improve customer journeys. Responsibilities also include managing the relationship with the SEO agency, implementing recommendations, leading initiatives to improve content discoverability through language models, and partnering with paid media teams to develop content that supports campaign efficiency.

What experience you'll need to apply

• Previous experience in a web content role within a multinational e-commerce business.
• Experience owning website content execution and optimisation across multiple content types.
• A track record of working effectively with brand, UX and development teams.
• Strong project management skills, including coordinating stakeholders and meeting deadlines.
• Understanding of user experience, conversion optimisation, website localisation, SEO and generative engine optimisation (GEO).
• Basic knowledge of HTML and CSS, plus experience with Magento or Shopify, Contentsquare and web analytics tools.
• The ability to manage and develop a colleague; German language skills are an advantage.

What you'll get in return for your experience

The Senior Website Content Manager role offers a salary of £50-60k DOE + great benefits. This role offers a hybrid working model with two days presence in the office in the South of Bristol.