Senior Ecommerce Website Content Strategist

Adlib Recruitment; West of England; Hybrid; GBP 50,000 - 60,000; Full time

Benefits offered by this job

Hybrid working model

Job summary

Adlib Recruitment is seeking a Senior Website Content Manager for a prominent eCommerce client. You will shape product descriptions, category pages, and editorials, balancing storytelling with commercial goals and customer journeys.

You will lead content strategy, coordinate localisation, and partner with SEO and paid media teams to boost discoverability and efficiency. Hybrid work with Bristol-area presence is expected.

Qualifications

• Experience owning website content execution and optimisation across multiple content types.
• Experience working with brand, UX and development teams.
• Strong project management skills with stakeholder coordination and deadlines.
• Understanding of UX, conversion, localisation, SEO and GEO.
• Basic knowledge of HTML/CSS; experience with Magento or Shopify.

Responsibilities

• Own the website content strategy for homepage, landing, category and product pages, plus blog and campaigns.
• Set clear standards for quality and consistency; manage content projects end-to-end.
• Collaborate with brand, UX and development teams to improve engagement and conversions.
• Manage and develop a Web Content Manager; coordinate localisation and translations.
• Analyse performance using Contentsquare and A/B testing; report findings to the business.

Skills

Web content management

Project management

UX collaboration

SEO & GEO understanding

HTML/CSS basics

Tools

Contentsquare

Web analytics tools

Magento or Shopify

Job description

Adlib Recruitment is seeking a Senior Website Content Manager for a prominent eCommerce client. You will shape product descriptions, category pages, and editorials, balancing storytelling with commercial goals and customer journeys.

You will lead content strategy, coordinate localisation, and partner with SEO and paid media teams to boost discoverability and efficiency. Hybrid work with Bristol-area presence is expected.