Senior Commercial Finance Manager

Vitae Financial Recruitment; Markyate; Hybrid; GBP 80,000 - 90,000; Full time

Benefits offered by this job

Hybrid work

Bonus 20%

Excellent benefits

Job summary

Vitae Financial Recruitment is seeking a Senior Commercial Finance Manager for a tech-focused retail business in Hertfordshire. The role is hybrid, paying 80,000–90,000 GBP base with a 20% bonus and excellent benefits.

You will partner across Technology, Marketing and Product to drive digital growth and commercial performance. The position offers a clear path to Head of Finance within 18–24 months and requires ACA/ACCA/CIMA qualified finance leadership with strong business partnering and

Qualifications

• Fully qualified ACA/ACCA/CIMA accountant
• Experience in technology-led retail or eCommerce
• Strong business partnering with marketing, digital and product teams
• Strategic thinker with focus on performance improvement and data/tech leverage
• Comfortable in fast-paced digital environments

Responsibilities

• Partner with Technology and Marketing Leaders to shape digital growth strategies and investments
• Evaluate digital pricing, promotions, and value architecture across eCommerce and retail tech channels
• Lead commercial FP&A to support data-driven decisions for digital product performance
• Input into brand and digital roadmap planning, aligning with commercial viability
• Maintain insight into trading and digital performance, including customer analytics and channel performance
• Develop business cases for tech investments, platforms, tools and marketing tech with clear ROI
• Influence strategic decisions with data-driven insights and tech trends
• Build advanced financial modelling tools and dashboards for faster decision-making
• Model innovation-led initiatives (AI personalization, subscriptions, automation) for margin and scale
• Mentor junior finance and cross-functional colleagues

Job description

Senior Commercial Finance Manager - Tech-Focused Retail Hertfordshire (Hybrid) 80,000 - 90,000 + 20% Bonus + Excellent Benefits

Our client, a forward-thinking consumer and retail technology business, is seeking a Senior Commercial Finance Manager to help drive strategic growth and innovation across its digital channels and omnichannel platforms. This is a key commercial leadership role, supporting the integration of finance and technology to optimise performance in a fast-paced, data-rich retail environment.

This position has a clear path to Head of Finance within 18-24 months, offering a high-impact role within a business that values digital transformation, data-driven decisions, and agile financial leadership.

Key Responsibilities

• Partner with Technology and Marketing Leaders to shape long-term digital growth strategies, identifying smart investments in brand, platform development, and customer experience innovations.
• Evaluate digital pricing, promotional mechanics, and value architecture to unlock profitable growth across eCommerce and retail tech channels.
• Lead commercial financial planning and forecasting to support data-driven decision making, particularly in relation to digital product performance and ROI on tech investments.
• Own financial input into brand and digital roadmap planning, helping product and digital brand teams build strategies rooted in commercial viability.
• Maintain clear insight into trading and digital performance, including customer behaviour analytics, channel performance (e.g. D2C, marketplaces), and competitor landscape shifts.
• Develop robust business cases for technology investments, including platforms, tools, digital innovation, and marketing tech - ensuring returns meet both consumer impact and financial hurdle rates.
• Influence strategic decisions through compelling commercial insights, backed by data and aligned to evolving technology and customer trends.
• Build and evolve advanced financial modelling tools and dashboards, enhancing speed and quality of decision-making across business functions.
• Model innovation-led initiatives, particularly those that leverage technology (e.g. AI-powered personalisation, subscription models, fulfilment automation), to assess margin and scalability potential.
• Be a mentor and leader to junior finance and cross-functional team members, setting a high bar for strategic, tech-savvy financial business partnering.

About You

• Fully qualified accountant (ACA / ACCA / CIMA) with a strong background in commercial finance.
• Experience working in technology-led retail, consumer digital, or eCommerce environments highly advantageous.
• Able to demonstrate strong business partnering with marketing, digital, and product teams.
• A strategic thinker with a passion for performance improvement, innovation, and leveraging data/technology to unlock growth.
• Comfortable working in fast-paced, digitally evolving environments where customer expectations and platform capabilities shape decisions.

This is a fantastic opportunity to join a tech-driven retail brand at a pivotal time in its digital and commercial evolution. If you're looking to play a key role in the transformation of finance within a business that blends retail heritage with technology innovation, we'd love to hear from you.