Senior Commercial Analyst | Hospitality Brand

JR United Kingdom; Bedford; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading FTSE 100 hospitality brand is seeking a Senior Sales Analyst in Bedford. This role involves uncovering actionable insights across B2B channels and includes building dashboards with Power BI, with an emphasis on analytical skills and clear communication. You'll directly influence sales decisions and performance, contributing to the company's commercial success.

Benefits

Up to 10% matched pension

60% discount on hotel stays + 25% off restaurants

Up to 15% annual bonus

Strong internal career growth

Qualifications

• 2+ years' experience in an analyst role.
• Practical SQL skills for custom querying.
• Experience in sectors like hospitality, travel, retail or logistics is a bonus.

Responsibilities

• Build and own Power BI dashboards and custom reporting.
• Spot trends and deep-dive into customer performance.
• Present insights and recommendations to senior stakeholders.

Skills

Analytical skills

Data visualization

Communication

Numerical skills

Education

Numerical or analytical degree (e.g. Maths, Engineering, Economics, Data Science)

Tools

Power BI

SQL

Tableau

Job description

Social network you want to login/join with:

Senior Sales Analyst | Hospitality Brand, bedford

col-narrow-left

Client:

Location:

bedford, United Kingdom

Job Category:

Other

-

EU work permit required:

Yes

col-narrow-right

Job Views:

3

Posted:

27.06.2025

Expiry Date:

11.08.2025

col-wide

Job Description:

This job may be called Senior Data Analyst/Senior Commercial Analyst/Senior Insight Analyst/Sales Analyst in other businesses.

• Hospitality sector
• Bedfordshire | Hybrid (3 days in the office office)

We're hiring exclusively for a leading FTSE 100 brand! Help steer the B2B commercial engine behind one of the UK’s best-known hospitality brands.

We’re looking for a Senior B2B Analyst to join a fast-moving sales operations team, this ISN'T a “sit in the corner and crunch spreadsheets” type of role.

This role is about uncovering actionable insights across our direct and indirect B2B channels (think everything from corporate accounts and group bookings to travel management companies and online travel agents like Expedia).

You’ll work side-by-side with sales leadership to:

• Set and monitor sales targets and incentive schemes.
• Spot trends and deep-dive into customer performance (who’s growing, who’s declining, and why).
• Support commercial interventions when performance dips.
• Shape monthly exec-level insight packs used by senior stakeholders including the Sales & Distribution Director.

This is a high-impact role, essential to the functioning of a large commercial team. You’ll need to be sharp, numerate, and confident explaining your insights, because your work will directly influence sales decisions and revenue performance.

What You’ll Be Doing:

• Build and own Power BI dashboards and custom reporting.
• Use SQL to interrogate deeper data layers when dashboards don’t cut it.
• Provide regular and ad-hoc analysis on customer segments, industry trends and trading performance.
• Work across stakeholders to complete the full picture insights aren’t just in the numbers
• Support performance reviews of internal sales managers to highlight gaps or underperformance.
• Present insights and recommendations to senior stakeholders (and potentially C-suite, depending on experience).

What You’ll Bring:

• A numerical or analytical degree (e.g. Maths, Engineering, Economics, Data Science).
• 2+ years’ experience in an analyst role, either agency side or clientside.
• Experience in PowerBI/Tableau or similar. You'll be confident building dashboards and visualising data.
• Practical SQL skills for custom querying (not essential to be a coder, but must be comfortable querying data sets).
• Strong commercial instinct and curiosity – able to spot patterns and investigate the ‘why’.
• Clear, confident communicator who can explain technical insights in plain English.
• Experience in sectors like hospitality, travel, retail or logistics is a bonus.
• Great with PowerPoint, you’ll be turning data into compelling stories.

Why You’ll Love It Here:

• Up to 10% matched pension
• 60% discount on hotel stays + 25% off restaurants
• Up to 15% annual bonus
• Strong internal career growth – especially within commercial, analytics and finance functions.