Senior Campaigning Copywriter

RSPB; England; Remote; GBP 33,000 - 36,000; Full time

Job summary

A leading environmental charity in the UK is seeking a Senior Campaigning Copywriter. This role focuses on driving change through campaigning communications and developing engaging content for supporters. To succeed, you should have strong writing skills and campaigning experience along with an interest in conservation. This is a full-time, permanent position with a salary ranging from £33,027 to £35,259 per annum.

Benefits

Pension Scheme

Life Assurance Scheme

26 days' Annual Leave

Qualifications

• Evidence of strong, accurate and persuasive writing skills.
• Campaigning experience in a work, personal, or voluntary capacity.
• Proven ability to take complex policy issues and present them engagingly.
• Excellent understanding of communications channels and writing best practices.

Responsibilities

• Deliver and develop the fortnightly email newsletter, Action for Nature.
• Ensure the RSPB’s tone of voice and brand expression are consistently reflected.
• Advocate for RSPB’s brand and values with stakeholders.

Skills

Strong writing skills

Campaigning experience

Interest in nature conservation

Ability to present complex issues

Engaging copywriting

Editorial skills

Flexibility

Influencing skills

Creative rationale presentation

Understanding communications channels

Job description

Senior Campaigning Copywriter

Reference: NOV (Apply online only)

Location: Flexible in UK

Contract: Permanent

Hours: Full-time, 37.5 hours per week

Salary: £33,027.00 - £35,259.00 Per Annum

Benefits: Pension Scheme, Life Assurance Scheme, 26 days' Annual Leave

We're looking for a new Senior Campaigning Copywriter to join our Copywriting team. This position takes a lead role in our campaigning communications, using the power of language to present complex policy issues in a way that drives change and mobilises people to take action.

You’ll be responsible for delivering and developing our fortnightly email newsletter for campaigning supporters, called Action for Nature, working in close collaboration with the Campaigns team. You have your own experience of campaigning, be politically engaged, follow the news agenda, and be able to respond to emerging situations.

You’ll be responsible for ensuring the RSPB’s tone of voice, house style and brand expression are consistently reflected across the RSPB’s communications channels – and particularly in our campaigning voice.

You’ll be an advocate for the section, championing the RSPB’s brand, tone of voice, values and processes with internal and external stakeholders to achieve buy-in.

Essential skills, knowledge and experience

• Evidence of strong, accurate and persuasive writing skills.


• Campaigning experience, in a work, personal, or voluntary capacity.


• Interest in nature conservation.


• Proven ability to take complex policy issues and present them in a way that inspires people to take action.


• Proven ability to write engaging copy for a range of audiences, from RSPB members and potential supporters to politicians.


• Excellent editorial skills and attention to detail.


• Flexibility to react to emerging situations and adjust communications where necessary.


• Confidence to influence peers and colleagues and take a decisive approach to reconciling conflicting feedback from stakeholders.


• Experience in presenting creative rationale to achieve buy-in from colleagues.


• Excellent understanding and knowledge of communications channels and best practice in writing for each, including print, web, social, email, digital media and film.


• Experience of working in the non-profit sector.

Closing date: 23:59, Monday 24th November 2025

We are looking to conduct interviews for this position from 8 December 2025.

Interested?

If you would like to find out more, please click the apply button. You will be directed to our website to complete your application for this position.

We are committed to developing an inclusive and diverse RSPB, in which everyone feels supported, valued, and able to be their full selves. To achieve our vision of creating a world richer in nature, we need more people, and more diverse people, on nature’s side. People of colour and disabled people are currently underrepresented across the environment, climate, sustainability, and conservation sector. If you identify as a person of colour and/or disabled, we are particularly interested in receiving your application.

The RSPB is an equal opportunities employer. This role is covered by the Rehabilitation of Offenders Act 1974.

This role is not eligible for UK Visa Sponsorship – the successful applicant will need to have a pre-existing Right to Work in the UK in order to be offered an employment contract.

As part of this application process you will be asked to provide a copy of your CV and complete an application form including evidence on how you meet the skills, knowledge, and experience listed above. Contact us to discuss any additional support you may need to complete your application.

No agencies please.