Senior Business Development Manager

Central Employment Agency (North East) Ltd.; North East; On-site; GBP 70,000 - 100,000; Full time

Job summary

Central Employment Agency (North East) Ltd. partners with a fast-growing social media and content marketing agency to appoint a Senior Business Development Manager to drive UK expansion and win high-value client relationships.

You'll target senior marketers, CMOs and eCommerce directors, lead strategic conversations, and own the full sales cycle from prospecting to close, delivering tailored campaigns across social, content, influencer and digital marketing.

Qualifications

• Proven success in BDM/Agency sales roles.
• Experience selling social media, content marketing, creative or digital services.
• Strong understanding of modern marketing and customer acquisition strategies.
• Track record of six-figure client partnerships.
• Experience managing complex sales cycles with multiple stakeholders.
• Highly consultative with strong commercial acumen.
• Excellent presentation, proposal and negotiation skills.
• Self-motivated and revenue-driven.
• Comfortable engaging with C-suite/senior leaders.
• Experience in marketing/creative/digital agency environments is desirable.

Responsibilities

• Identify and secure new business opportunities across sectors (Retail, Travel, Finance, Sports, FMCG).
• Develop and execute outbound sales strategy targeting brand decision-makers.
• Build relationships with CMOs, Marketing Directors, Brand Directors and eCommerce leaders.
• Lead discovery conversations to uncover client challenges and growth opportunities.
• Collaborate with agency specialists to develop tailored proposals and pitches.
• Own the full sales cycle from prospecting to negotiation and close.
• Deliver compelling agency presentations and growth strategies.
• Maintain an active pipeline and forecast revenue accurately.
• Represent the agency at industry events and conferences.
• Support onboarding of new clients with internal teams.
• Contribute to growth plans and identify emerging market opportunities.

Skills

BDM experience meeting execs

Social media sales

Marketing strategy

Six-figure deals

Complex sales cycles

Consultative selling

Presentations & negotiations

Self-motivated & goal-driven

C-suite engagement

Agency environment

Job description

Are you a proven new business professional with a track record of winning high-value marketing contracts?

Do you thrive on opening doors, building senior relationships and securing strategic partnerships with ambitious brands?

We're working with a fast-growing social media and content marketing agency that partners with leading eCommerce brands across Retail, Travel, Finance, Sports and FMCG, helping them scale through award-winning social, content, creative and performance-led campaigns.

As part of their continued growth, they're looking to appoint a Senior Business Development Manager to drive agency expansion, develop strategic partnerships and win new client relationships across the UK and beyond.

This is an exceptional opportunity for a commercially driven business developer who understands the value of creative marketing solutions and knows how to navigate complex sales cycles with senior decision-makers.

The Opportunity

You'll play a crucial role in shaping the agency's growth strategy, building relationships with Marketing Directors, Heads of Brand, CMOs, eCommerce Directors and other senior stakeholders.

This role is focused entirely on strategic new business generation and consultative selling, helping brands unlock growth through bespoke social media, content creation, influencer, creative and digital marketing solutions.

Key Responsibilities

• Identify, qualify and secure new business opportunities across Retail, Travel, Finance, Sports and FMCG sectors.
• Develop and execute a proactive outbound sales strategy targeting key brand decision-makers.
• Build strong relationships with CMOs, Marketing Directors, Brand Directors and eCommerce leaders.
• Lead consultative discovery conversations to uncover client challenges, objectives and growth opportunities.
• Collaborate with agency specialists to develop tailored proposals and pitches.
• Own the full sales cycle from prospecting through to negotiation and contract close.
• Deliver compelling agency presentations, growth strategies and commercial proposals.
• Maintain an active pipeline of high-value opportunities and accurately forecast revenue.
• Represent the agency at industry events, networking functions and conferences.
• Work closely with internal leadership, strategy and client services teams to support successful onboarding of new clients.
• Contribute to agency growth plans and identify emerging market opportunities.

About You

• Proven success in a Business Development Manager, Senior BDM, New Business Director or Agency Sales role.
• Experience selling social media, content marketing, creative, digital marketing, influencer marketing or integrated agency services.
• Strong understanding of modern marketing and customer acquisition strategies.
• Demonstrable track record of securing six-figure and strategic client partnerships.
• Experience managing complex sales cycles and multiple stakeholders.
• Highly consultative approach with strong commercial acumen.
• Exceptional presentation, proposal and negotiation skills.
• Self-motivated, resilient and driven by exceeding revenue targets.
• Comfortable engaging with C-suite and senior marketing leaders.
• Experience working within a marketing, creative, digital, social or content agency environment is highly desirable.

What Success Looks Like

• Consistently generating qualified new business opportunities.
• Winning and growing strategic client relationships.
• Exceeding revenue and gross profit targets.
• Expanding the agency's presence within key growth sectors.
• Becoming a trusted adviser to marketing leaders across ambitious consumer brands.