Senior Brand Designer

Model ML; Greater London; On-site; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Direct access to founding team

Competitive salary + equity

High trust culture

Job summary

A cutting-edge AI startup is seeking a Senior Brand Designer to shape its brand identity and develop impactful campaigns. The ideal candidate will have 5 to 7 years of experience and a strong portfolio that showcases their conceptual strength. Responsibilities include generating creative ideas for marketing and branding, designing assets across diverse platforms, and collaborating closely with the leadership team. This is a unique opportunity to join a rapidly growing company and play a critical role in defining its visual language.

Qualifications

• 5 to 7 years of experience in brand design or art direction.
• Strong portfolio showing campaigns and visual storytelling.
• Ability to manage multiple projects efficiently.

Responsibilities

• Generate creative ideas for brand campaigns and launches.
• Design high impact assets across various mediums.
• Maintain high standards of visual execution.

Skills

Brand design

Art direction

Visual storytelling

Typography

Figma proficiency

Collaboration

Tools

Figma

After Effects

Jitter

Framer

Job description

Model ML is the AI workflow builder transforming how major financial institutions produce and validate client-ready work. Model ML converts complex, manual processes into fully automated AI systems that scale across global teams. In under a year, Model ML has become one of the fastest growing enterprise AI platforms worldwide and recently closed a $75 million Series A, one of the largest fintech Series A rounds ever. The round was backed by FT Partners, Y Combinator, LocalGlobe, QED, 13books, and other top global investors, bringing total funding to $90 million.

The Role:

We’re looking for a Senior Brand Designer who thinks like an ad creative and designs like a craft-obsessed brand designer. You’ll help build a category-defining brand and develop campaign ideas that cut through a crowded AI landscape. You’ll concept, storyboard, design, and bring to life work across brand, marketing, social, OOH, events, product launches, and narrative content.

You’ll partner closely with the Creative Director and Marketing Lead to shape the brand’s voice and visual identity while generating big campaign ideas that inspire teams and resonate in the market. This is a rare chance to influence a brand in an industry where visual language is still being written.

What You’ll Be Responsible For:

Generate strong, insight-driven creative ideas for brand campaigns, launches, OOH, and digital marketing.

Help evolve the brand system and expand it into new surfaces and formats.

Design high impact assets across web, product marketing, presentations, social, and large format OOH.

Ensure every touchpoint feels cohesive, elevated, and unmistakably Model ML.

Partner with marketing and product teams to shape narratives for product launches and case studies.

Work closely with the Creative Director to build templates, libraries, and brand tools that scale.

Engage with external creative partners on campaign and production needs.

Maintain a consistently high standard of visual execution.

What You Can Expect:

You’ll be building from zero—no templates, no red tape.

You’ll collaborate directly with the CEO, Marketing Lead, and Sales team, influencing brand identity and campaigns at the highest level.

Priorities will shift. Deadlines will tighten. You’ll be uncomfortable—but constantly learning.

It will be the most creatively and intellectually demanding work of your career.

What We’re Looking For:

5 to 7 years of experience in brand design, art direction, or visual storytelling at a fast-moving startup or creative agency.

A portfolio with real conceptual strength: campaigns, key visuals, storytelling, and big idea thinking.

Strong craft across typography, layout, composition, and design for digital and physical mediums.

Experience concepting and designing for motion, social, OOH, and integrated campaigns.

Proficiency in Figma, with bonus points for comfort using tools like After Effects, Jitter, or Framer.

Ability to manage multiple projects, switch between conceptual and executional work, and move quickly without losing quality.

A collaborative mindset and excitement about partnering closely with creatives, marketers, and product teams.

A deep sense of ownership, curiosity, and pride in producing exceptional work.

Comfort working closely with product teams to shape in-product design and motion.

High standards, low ego, and the ability to operate at speed without sacrificing quality.

A desire to build something category defining, not incremental.

What We Offer:

Direct access to the founding team (2x YC-backed exits).

Competitive salary + meaningful equity.

A rare chance to define how enterprise AI should feel and function.

A culture of high trust, high intensity, and high impact.

To Close:

We are assembling a small group of people who want to build something iconic and are willing to push themselves to do it. If you are hungry, creative, and ready to make the defining career move of your life, we would love to meet you.