Senior Beauty Brand Manager & Product Developer

Placements24; Southampton; Hybrid; GBP 67,000 - 97,000; Full time

Benefits offered by this job

Health insurance

Retirement plans

Performance bonuses

Job summary

Our client in the beauty industry seeks a Senior Beauty Brand Manager & Product Developer to oversee the full lifecycle of key product lines from ideation to launch and ongoing brand management. You will work with R&D, marketing, sales, and operations to ensure product innovation aligns with brand strategy and commercial goals.

The role demands strong analytical skills, creative vision, and a proven ability to bring beauty products to market in a hybrid work setting with global collaboration.

Qualifications

• Bachelor's degree in Marketing, Business, or related field.
• MBA or equivalent is a strong plus.
• 7+ years in brand/product/marketing in beauty or personal care.

Responsibilities

• Develop and execute brand strategies and marketing plans for beauty product lines.
• Lead end-to-end product development from concept to commercialization.
• Conduct market research and consumer insights to identify opportunities.
• Define product positioning and messaging for launches.
• Collaborate with R&D and suppliers for formulation and quality.
• Manage P&L, pricing, and profitability targets.
• Oversee marketing collateral, campaigns, and digital content.
• Analyze sales data and trends for optimization and growth.
• Build relationships with internal teams, suppliers, and retailers.
• Stay updated on industry innovations and regulatory changes.

Skills

Brand management

Product development

Marketing strategy

Market research

Leadership

Budget management

Communication

Education

Bachelor's degree in Marketing/Business

MBA (strong plus)

Tools

CRM software

Market research tools

Job description

About the Role

Our client, a rapidly expanding innovator in the beauty and wellness space, is seeking a strategic and results-driven Senior Beauty Brand Manager & Product Developer to join their team in Randburg . This hybrid role is critical for driving the growth and success of key beauty product lines. You will be responsible for overseeing the entire product lifecycle, from concept ideation and market research through to product development, launch, and ongoing brand management. This position requires a deep understanding of consumer trends, competitive landscapes, and the intricacies of product formulation and manufacturing within the beauty industry. You will work closely with R&D, marketing, sales, and operations teams to ensure product innovation aligns with brand strategy and commercial objectives. The ideal candidate possesses strong analytical skills, creative vision, and a proven ability to bring successful beauty products to market. Join us to shape the future of beauty with impactful brands and groundbreaking products.

Key Responsibilities

• Develop and execute comprehensive brand strategies and marketing plans for assigned beauty product lines.
• Lead the end-to-end product development process, from concept generation and market analysis to formulation, testing, and commercialization.
• Conduct thorough market research, competitive analysis, and consumer insight gathering to identify new product opportunities.
• Define product positioning, unique selling propositions, and key messaging for all product launches.
• Collaborate with R&D and external suppliers to guide product formulation and ensure quality standards are met.
• Manage product P&Ls, pricing strategies, and ensure profitability targets are achieved.
• Oversee the creation of marketing collateral, advertising campaigns, and digital content in partnership with the marketing team.
• Analyze sales data, market trends, and campaign performance to identify areas for optimization and growth.
• Build and maintain strong relationships with key stakeholders, including internal teams, suppliers, and retail partners.
• Stay abreast of industry innovations, emerging ingredients, and regulatory changes impacting the beauty sector.

Requirements

• Bachelor's degree in Marketing, Business, or a related field.
• MBA or equivalent is a strong plus.
• Minimum of 7 years of experience in brand management, product management, or marketing within the beauty or personal care industry.
• Proven success in developing and launching new beauty products.
• In-depth knowledge of product development processes, formulation principles, and manufacturing within the beauty sector.
• Strong analytical skills, with the ability to interpret complex data and market insights.
• Excellent communication, presentation, and leadership abilities.
• Experience managing budgets and cross-functional teams.
• A strategic thinker with a creative mindset and a passion for the beauty industry.
• Ability to thrive in a hybrid work environment, balancing on-site collaboration with remote autonomy.
• Proficiency in market research tools and CRM software.

Benefits

Our client offers a competitive salary, performance-based bonuses, and a comprehensive benefits package, including health insurance and retirement plans. This hybrid role provides flexibility while enabling close collaboration with the team in Randburg . You will have access to professional development opportunities, industry event participation, and the chance to work with a dynamic and innovative company. We foster a culture of growth, creativity, and mutual respect, providing a rewarding career path for our employees. This is an exciting opportunity to drive brand strategy and product innovation for a leading name in the beauty industry.