Senior Advertising Strategist

Pattern®; London; Hybrid; GBP 50,000 - 90,000; Full time

Job summary

Join a forward-thinking company as a Senior Advertising Strategist in London, where your expertise will drive performance across major marketplaces like Amazon and Google. This role offers a unique opportunity to collaborate with talented teams, optimize campaigns, and contribute to the growth of leading brands. With a hybrid work model and generous benefits, this position is ideal for innovative problem-solvers who thrive in a dynamic environment. If you are data-driven and passionate about ecommerce, this is the perfect opportunity to make a significant impact.

Benefits

28-32 days holiday

Competitive salary and RSUs

Hybrid work model

Medical and gym discounts

Pension

Parental leave

Qualifications

• 4+ years of hands-on SEM experience, preferably in an agency.
• Experience with retail/ecommerce clients is desirable.

Responsibilities

• Execute and optimize SEM accounts and campaigns across various platforms.
• Analyze and optimize campaigns to meet revenue goals.

Skills

SEM Experience

AdWords

Amazon Sponsored Ads

Paid Social Campaigns

Communication Skills

Analytical Mindset

Excel Proficiency

Google Analytics

Education

Degree 2:1 or above

Tools

Excel

PowerPoint

Google Analytics

Job description

Join to apply for the Senior Advertising Strategist role at Pattern.

Pattern is a leading ecommerce accelerator headquartered in the Silicon Slopes tech hub in Utah, with offices in Asia, Australia, Europe, Middle East, and North America. Named one of the fastest growing companies in the US by Inc. 5000, Pattern has made its mark as Utah’s newest unicorn valued at $2 Billion. Major brands like Pandora, North Face, and IceBreaker trust Pattern. We recruit top talent from companies like Amazon, Apple, Google, eBay, Oracle, and Adobe.

Job Description

We are expanding and seeking a Senior Advertising Strategist to join our European team in London. This role supports business scaling by driving performance on Amazon and other marketplaces.

Responsibilities include:

• Executing and optimizing SEM accounts
• Testing, scaling, and optimizing campaigns across Amazon Ads, Google Ads, Meta, Instagram, TikTok, and affiliates
• Analyzing and optimizing campaigns, including structure, keywords, bidding, ad copy, and audience targeting
• Managing monthly budgets
• Communicating with clients and providing insights
• Identifying strategic opportunities
• Monitoring campaigns daily to meet revenue goals
• Reporting weekly, monthly, and yearly
• Conducting competitor analysis
• Collaborating with SEO and Analytics teams
• Providing SEM expertise to internal teams

Requirements to succeed:

• At least 4+ years' hands-on SEM experience, preferably in an agency
• Degree 2:1 or above
• Excellent communication skills
• Experience with AdWords, Amazon Sponsored Ads, remarketing, paid social campaigns
• Attention to detail and analytical mindset
• Proficiency in Excel, PowerPoint, Google Analytics
• Experience with retail/ecommerce clients (desirable)

Ideal candidates are:

• Innovative problem-solvers who share ideas and improve processes
• Data-driven with a focus on insights and solutions
• Partner-oriented, communicative, and results-driven
• Proactive team players who support others and take initiative

Hiring process:

• Initial phone interview
• Interview with a hiring manager
• Case study presentation
• Interview with a VP
• Final interview with the European General Manager

How to stand out:

• Be clear and specific; use STAR framework
• Quantify achievements
• Show how you can add value
• Highlight side projects related to data and analytics

Why work at Pattern?

We offer opportunities to make a difference in ecommerce, a talented environment, big goals, and fun benefits:

• 28-32 days holiday
• Competitive salary and RSUs
• Hybrid work model
• Medical, gym discounts, pension, parental leave, and more

Pattern is an equal opportunity employer committed to diversity and inclusion.