Senior Account Manager

Sketch Dental; Birmingham; On-site; GBP 35,000 - 40,000; Full time

Job summary

Sketch Dental is seeking a skilled Senior Account Manager to cultivate client relationships and drive digital marketing strategies. The ideal candidate will thrive in a collaborative agency environment, effectively managing stakeholder engagement and delivering measurable results to enhance client success and commercial growth. This role offers opportunities to lead projects and mentor junior account managers in a dynamic and creative team.

Benefits

Employee of the Quarter Recognition

Training and Development

Qualifications

• Experience in a digital agency with account ownership.
• Proven ability to deliver strategic marketing plans.
• Strong communication in complex conversations.
• Deep understanding of digital marketing channels and metrics.

Responsibilities

• Lead strategic conversations with clients to develop actionable marketing plans.
• Manage escalations and complex conversations confidently.
• Analyze campaign performance data to identify growth opportunities.
• Collaborate with teams to deliver integrated solutions.

Skills

Stakeholder Engagement

Strategic Thinking

Emotional Intelligence

Analytical Skills

Client Relationship Management

Education

Minimum 3-5 years in a digital agency

Job description

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MCIM | Head of Marketing, Sketch Dental | Communications and brand growth | Copy and community marketing consultant

Sketch Dental is a dynamic and innovative digital marketing agency that specialises in helping dental practices succeed online and beyond. We're a team of creative thinkers, strategists, and problem solvers, dedicated to providing top-tier digital marketing solutions for our clients.

We’re seeking an experienced and highly motivatedSenior Account Managerto join our growing team. Working with our Client Relations Manager, you’ll own the relationship with key clients, shape digital strategy, and help unlock commercial growth for our portfolio of high-value accounts.

This is a role that goes far beyond project management – you’ll be a trusted advisor, capable of influencing senior stakeholders, navigating complex challenges, and applying commercial insight to drive meaningful outcomes for clients and for Sketch.

This role is ideal for someone who’s looking to play a more strategic part in client success, enjoys bringing clarity and leadership to difficult conversations, and thrives in a results-driven, collaborative agency environment.

If you’re a natural communicator, skilled in stakeholder engagement, and confident navigating strategic and commercial conversations across digital marketing channels — we want you on our team.

Key responsibilities:

• Lead strategic conversations with clients, translating commercial objectives into actionable marketing plans.
• Build trusted partnerships with senior stakeholders, guiding them through both opportunities and challenges.
• Confidently manage escalations and difficult conversations with professionalism and clarity.
• Analyse and interpret campaign performance data, identifying insights and turning them into opportunities for account growth.
• Proactively spot client risks or roadblocks, and work with internal teams to resolve them before they escalate.
• Collaborate with our creative, paid media, SEO, and development teams to deliver integrated solutions aligned to client strategy.
• Provide leadership and mentorship to Account Managers, supporting knowledge-sharing and development.
• Maintain high levels of client satisfaction while driving measurable results and ROI.
• Champion a commercial mindset across accounts, ensuring work delivers value for both the client and agency.
• Identify upsell or cross-sell opportunities and work with the wider team to secure growth.

We'd love to meet someone with the following skills attributes:

• Minimum 3–5 years’ experience in a digital agency environment, with demonstrable progression into senior account ownership.
• Proven ability to develop and deliver strategic marketing plans.
• Confident communicator with strong emotional intelligence and diplomacy in complex conversations.
• Deep understanding of digital marketing channels, metrics, and tools.
• Highly organised with excellent attention to detail and time management skills.
• Strong commercial acumen and confidence working with budgets, forecasts, and performance data.
• Comfortable presenting to senior decision-makers, both internally and externally.
• Collaborative leadership style with an interest in mentoring or guiding others.
• A passion for client success, marketing excellence, and continual learning.
• Experience working with dental, healthcare, or medical sector clients.
• Understanding of the dental patient journey and how marketing impacts practice growth.

Benefits at Sketch Dental:

Employee of the Quarter Recognition

Training and Development

How to apply:

On the Sketch Dental website; within the job listing is a brief form and space to upload your CV. Use your one-liner to stand out, and give us a reason to get in touch! We'll arrange a discovery call with those candidates who catch our eye as the best fit for the role, before interviewing those shortlisted with the Head of Marketing and Client Relations Manager.

https://sketchdental.com/careers/senior-account-manager/

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Sales and Business Development

• Industries

  Marketing Services

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