Senior Account Director - Formula 1

JLB; London; On-site; GBP 70,000 - 90,000; Full time

Job summary

A leading marketing agency in London is seeking a Senior Account Director to lead the strategy and execution of a global Formula 1 partnership. The role involves managing high-profile hospitality programs and client relationships with C-suite stakeholders. Candidates should have proven expertise in F1 sponsorship and exceptional leadership skills. This is a full-time position with international travel opportunities.

Qualifications

• Proven expertise in Formula 1 sponsorship and hospitality.
• Strong track record in client leadership and team management.
• Commercial acumen with experience in budget management.

Responsibilities

• Lead strategic planning and delivery of global F1 partnership initiatives.
• Oversee premium hospitality and experiential activations at events.
• Manage senior client relationships and act as primary contact.

Skills

Client leadership

Strategic planning

Hospitality management

Communication skills

Job description

Overview

Senior Account Director – Global Formula 1 Partnership. Lead the strategy, execution, and growth of a high-profile global Formula 1 brand partnership, overseeing premium hospitality programs and headline activations across Grands Prix worldwide. As the senior client lead, manage relationships with C-suite stakeholders, rights holders, and partner agencies, guiding a multi-disciplinary team to deliver world-class brand experiences—both at-track and beyond.

Responsibilities

• Lead strategic planning and delivery of global F1 partnership initiatives
• Oversee premium hospitality and experiential activations at international events
• Manage senior client relationships and act as the primary point of contact
• Collaborate with internal teams and external partners to ensure flawless execution
• Drive account growth and identify new opportunities for innovation and impact

Required Experience

• Proven expertise in Formula 1 sponsorship and hospitality, either agency-side or in-house
• Strong track record in client leadership, strategic planning, and team management
• Commercial acumen with experience owning budgets and driving revenue growth
• Demonstrated success in delivering premium experiences for global brands and C-suite audiences
• Outstanding organisational, communication, and presentation skills
• Willingness and ability to travel internationally and thrive in a fast-paced, high-pressure environment

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing and Advertising

Industries

• Spectator Sports and Marketing Services