School Partnerships Manager

White Rose Education

Halifax

On-site

GBP 31,000 - 46,000

Full time

6 days ago

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Job summary

White Rose Education is seeking a proactive School Partnerships Manager to grow sales and develop long-term relationships with schools and multi-academy trusts across a UK territory. You will generate new business, manage a healthy pipeline and protect recurring revenue through strong account management.

Based on-site in Halifax with regular travel to our Leeds office, you will meet teachers and school leaders, understand their needs and present our curriculum resources and professional

Qualifications

Experience in sales, business development or account management.
Proven track record of meeting sales, revenue or retention targets.
Ability to manage full sales cycle from initial contact to close.
Strong relationship-building and communication skills.
Willingness to travel across the UK territory.
Experience selling to schools or education sector is a plus.

Responsibilities

Generate new business opportunities with schools and multi-academy trusts.
Build and manage a strong sales pipeline and convert opportunities.
Develop existing accounts and grow revenue through upselling.
Manage the full sales cycle from talk to close.
Engage with school leaders and teachers to understand needs.
Maintain CRM records and forecast opportunities.
Travel across the UK territory for meetings and events.
Collaborate with Sales, Marketing, Education and Customer Success teams.

Skills

Sales experience

Account management

Business development

Relationship building

Territory sales

Target achievement

Executive selling

Travel willingness

Tools

CRM software

Job description

School Partnerships Manager

Sales | Business Development | Account Management | Education

Permanent | Full-time
£30,900–£46,350 per annum, dependent on experience + performance-related commission
On-site role | Based in Halifax (HX2) with regular travel to our Leeds office in LS11

Take ownership of a sales territory. Build brilliant school relationships. Grow White Rose.

Are you an experienced Sales Manager, Business Development Manager, Account Manager or Field Sales professional looking for a role where great relationships and commercial results go hand in hand?

We're looking for a commercially driven School Partnerships Manager to grow sales and develop long-term relationships with schools and multi-academy trusts across an assigned UK territory.

This is very much a sales and account management role.

You'll be responsible for generating new business, building and managing a healthy sales pipeline, developing existing accounts, converting opportunities into sales and protecting recurring revenue through strong customer retention and renewals.

You'll spend time out in your territory meeting teachers, school leaders and decision-makers, understanding their needs and demonstrating how White Rose Education's products and services can support their schools.

You'll build genuine, long-term partnerships – but you'll also have clear commercial objectives and be comfortable working towards sales, revenue and retention targets.

If you love the combination of business development, field sales and relationship-based account management, this could be the role for you.

What you'll do

You'll take ownership of the commercial performance of your territory, including:

Generating new business opportunities with schools and multi-academy trusts
Building, managing and converting a strong sales pipeline
Prospecting and developing relationships with new potential customers
Managing opportunities through the full sales cycle, from initial conversation through to close
Building relationships with teachers, school leaders and other key decision-makers
Understanding customer needs and identifying the White Rose products and services that provide the right solution
Converting schools using our free resources into customers of our paid products and services
Growing existing accounts by identifying opportunities for upgrades, additional products and services
Managing an existing portfolio of customers and developing long-term commercial relationships
Taking ownership of customer retention and renewals across your territory
Identifying at-risk accounts early and taking proactive action to strengthen the relationship
Visiting schools regularly for sales meetings, relationship development, presentations and events
Representing White Rose at conferences, exhibitions, CPD sessions and other customer-facing events
Managing your own diary, customer portfolio and territory plan
Maintaining accurate CRM records, sales activity and pipeline information
Forecasting opportunities and providing clear visibility of sales progress, risks and expected revenue
Working closely with Sales, Marketing, Education and Customer Success colleagues to turn opportunities into long-term customers

Could it be you?

We're looking for a sales professional who happens to be brilliant at building relationships.

You could currently be working as a Business Development Manager, Account Manager, Territory Sales Manager, Field Sales Executive, Sales Executive, Partnerships Manager or Customer Account Manager.

You don't necessarily need to come from education.

What matters is that you can demonstrate a strong track record in B2B sales, business development or account management and that you're comfortable taking ownership of commercial results.

You'll need to be able to show us how you've previously built pipeline, won new customers, grown accounts, closed deals, retained customers or delivered against sales and revenue targets.

We're looking for someone who:

Has proven experience in sales, business development or account management
Has a track record of working towards and achieving sales, revenue or retention targets
Can demonstrate success in new business development, pipeline generation or winning new customers
Is confident managing the full sales journey from opportunity through to close
Is commercially minded and naturally looks for opportunities to grow customer accounts
Builds strong, credible relationships rather than relying on transactional selling
Is confident presenting and influencing senior decision-makers
Can independently manage a busy sales territory, pipeline, diary and customer portfolio
Is self-motivated and comfortable working in a field-based role without close day-to-day supervision
Is willing and able to travel regularly across an assigned UK territory for customer meetings and events

Experience of selling into schools, multi-academy trusts or the wider education sector would be a real advantage. An understanding of how schools purchase curriculum resources, products and professional development would also be beneficial.

But education-sector experience isn't essential. If you're a strong B2B sales or account management professional who can learn our market and products quickly, we'd still really like to hear from you.

The kind of salesperson who will thrive here:

You'll enjoy having ownership of your own territory and being trusted to make it successful.

You won't simply wait for leads to arrive.

You'll be looking at your territory and asking:

Where's the next opportunity?

Which schools should I be speaking to?

Which accounts could we grow?

Which customers are approaching renewal?

What do I need to do to move this opportunity towards a sale?

You'll be equally comfortable developing a brand-new relationship and looking after an established customer.

You'll understand that great sales in education isn't about pushing a product. It's about understanding the customer, building credibility and demonstrating genuine value - while still being confident enough to have the commercial conversation and ask for the sale.

Why White Rose Education?

White Rose Education supports teachers and learners through high-quality curriculum resources, products and professional development used by schools across the UK and internationally.

Our reach gives you a fantastic platform from which to sell.

You'll be representing a recognised education brand, developing relationships with schools and trusts and helping customers understand the additional value available through our growing range of paid products and services.

As a School Partnerships Manager, you'll have the opportunity to combine new business sales, account management and customer retention while taking real ownership of your territory.

And you'll be able to see the impact of your work - both in the commercial growth you deliver and in the schools and classrooms ultimately using our products.

Closing date: Tuesday 6th October 2026 at midday
Interview date: To be confirmed
Start date: As soon as possible

Role title: Schools Partnership Manager

Reports to: Director of Sales and Marketing

Location: Halifax, Leeds

The purpose of the role:

The Partnership Manager will play a crucial role in expanding White Rose Education’s reach and ensuring that schools have access to our world class educational resources.

This position involves building relationships with schools, understanding their needs, and providing tailored solutions to enhance their educational offerings.

Key accountabilities:

Prospecting and Lead Generation: Identify and target potential schools and educational institutions that would benefit from White Rose Education’s products and services. Develop and implement effective sales strategies to generate new business leads.
Sales and Account Management: Conduct sales presentations and product demonstrations to school administrators, teachers, and decision-makers. Understand customer needs and provide solutions that meet their requirements. Manage and grow relationships with existing clients, ensuring high levels of customer satisfaction and retention.
Product Knowledge and Training: Maintain in-depth knowledge of White Rose Education’s products, services, and industry trends. Provide training and support to schools on the effective use of our resources.
Negotiation and Closing: Prepare and deliver sales proposals and contracts. Negotiate terms, and close sales deals to meet or exceed sales targets.

Other duties:

All staff must abide by company policies and procedures, copies of which are available on our HR system.

Whilst every effort has been made to explain the main duties and responsibilities of the post, each individual task may not be identified. Employees will be expected to comply with any reasonable request to undertake work of a similar level that is not specified within this job description.

This job description is current at the date shown. It will be reviewed at least annually, and in consultation with you, it may be changed by your manager to reflect or anticipate changes in the role or business need.

Key relationships of the role:

School administrators and decision-makers
Teachers and educational staff
Marketing and product development teams
Senior management

Direct reports: None

Person Specification – Core Competencies

Qualification and experience

Essential:

Experience of working in a team and dealing with people
Experience of prioritising workload
Experience in dealing directly with customers

Desirable:

Proven experience in sales, preferably in the education sector
Strong understanding of the educational landscape and the needs of schools

Personal Qualities and Skills

Essential:

Self-motivated, with a strong drive to achieve and exceed targets
Ability to build strong working relationships as part of a team
Able to work in a fast-paced environment
Computer literate – Excel, Word & Windows OS
Excellent oral and written communication skills
Strong decision making and problem solving skills

Desirable:

Willingness to develop own understanding and capability through advice and training
Creative problem-solving skills
Accuracy and attention to detail
The ability to work under pressure and to tight deadlines
Seek advice and support when necessary

Communication Skills

Essential: