Education Sales Executive - Early Years

Connecting Education; Sheffield; Hybrid; GBP 28,000 - 42,000; Full time

Benefits offered by this job

Hybrid working

Life assurance

24/7 Online GP

Professional Study Support

Holiday buy & sell

28 days holiday

Job summary

Connecting Education, a growing education technology company, is seeking a Sales Executive for Early Years to drive nursery sector growth. You will identify, engage, and build relationships with key decision-makers in nurseries, expanding our membership offerings through targeted outbound prospecting and effective inbound handling.

You will research target organisations, deliver a consultative sales approach, and guide prospects through the digital acquisition and sales journey, collaborating

Qualifications

• Proven track record in outreach, pitching and closing new business opportunities.
• Experience self-prospecting and managing customer data to build targeted prospect lists.
• Sales, business development, account management, education, or customer success experience is essential.
• Excellent communication and interpersonal skills with ability to build rapport.
• Strong organizational skills and data management capabilities.
• Tech-savvy with a keen interest in edtech and digital tools.
• Comfortable with cold calling and proactive conversations with prospects.
• Ability to research prospects and craft personalized communications.
• Genuine interest in technology and education sector.
• Self-motivated, proactive in a fast-paced, growing environment.

Responsibilities

• Proactively engage nursery schools and groups via emails, calls, campaigns to introduce membership offerings.
• Support and optimize digital sales activities for the nursery sector with Marketing.
• Manage full sales cycle; identify, engage and convert prospects using LinkedIn and HubSpot.
• Qualify and progress leads through the sales pipeline from enquiry to conversion.
• Build relationships with nursery owners, directors, and managers; tailor solutions.
• Maintain CRM records in HubSpot; keep pipeline up to date.
• Collaborate with Marketing and Content teams to strengthen campaigns and messaging.
• Attend nursery conferences and events to generate new business opportunities.

Skills

Outreach

Pitching

Closing deals

Self-prospecting

CRM management

LinkedIn outreach

HubSpot

Customer data management

Relationship building

Tools

HubSpot

LinkedIn

Job description

Are you working in education sales and looking to grow your career? Interested and experienced in Early Years? Want to work for a highly reputable education company on an exciting growth trajectory? This might be the role for you!

The company

Our client is an education technology company that has created a unique platform combining the world’s largest CPD and policy library with custom-built tools – developed in collaboration with thousands of schools and over 1,000 education experts.

They empower workforces to transform children’s lives. Their all-in-one platform helps schools, trusts and nurseries stay compliant, raise standards, and reduce staff workload –all through intuitive, powerful software.

If educators need it, they build it.

They have three business divisions:

• Professional Development: Access the world’s largest CPD library for educators. Meet your statutory training requirements & raise standards with expert-led courses, webinars, podcasts & parent guides.
• People Development: The complete online platform for people development. Put people at the heart of your school improvement strategy by linking appraisals and professional development. Streamline your entire appraisal process.
• Compliance Management: Simplify and automate policy compliance. Eliminate the spreadsheets and make manual record-keeping a thing of the past with Policy Manager – our all-in-one policy management tool.

The role

Joining the sales team, you will play a pivotal role in driving membership growth across the early years sector. You will introduce these solutions to prospective and existing customers, helping nursery schools and groups enhance professional development and educational outcomes.

Your primary focus will be to expand the company’s presence within the nursery market by identifying, engaging, and building relationships with key decision-makers across early years settings. Through targeted outbound prospecting and effective management of inbound enquiries, you will identify customer needs, understand the challenges they face, and qualify high-quality sales opportunities.

You will research target organisations and buyer personas, deliver a consultative sales approach, and guide prospects through the digital acquisition and sales journey. Working collaboratively with internal teams, you will maintain a healthy sales pipeline, convert opportunities into long-term customers, and help achieve ambitious revenue and growth targets.

Day-to-day includes:

• Proactively engage nursery schools and groups through personalised emails, cold calling, marketing campaigns, and other channels to introduce our membership offerings
• Support and optimise digital sales activities for the nursery sector, working closely with Marketing on targeted campaigns for Early Years providers
• Manage the full sales cycle, identifying, engaging, and converting prospects using platforms such as LinkedIn and HubSpot
• Qualify and progress leads through the sales and digital pipeline, guiding prospects from initial enquiry to conversion
• Build strong relationships with nursery owners, directors, and managers by understanding their needs and providing tailored solutions
• Maintain accurate CRM records in HubSpot, ensuring customer interactions and pipeline activity are up to date
• Collaborate with Marketing and Content teams by sharing customer insights to strengthen campaigns and messaging
• Research and attend nursery conferences, exhibitions, and networking events to build relationships and generate new business opportunities

The company is passionate about helping organisations grow and thrive through knowledge and connection. As a Sales Executive for Early Years, you’ll join a company that values people, encourages personal development, and celebrates success. You’ll work with people who value collaboration, innovation, and high standards.

The package

• Opportunity to join a reputable and well-respected brand in education that is in an exciting period of growth
• Hybrid working (flexible on no. of days in the office)
• Buy & Sell holiday scheme (up to 5 days)
• Life assurance and SmartHealth
• Enhanced Maternity, Paternity, Shared Parental and Adoption Pay
• 24/7 Online GP
• Charity Day
• 25 Days Holiday, Rising to 30 days
• Professional Study Support

To be successful…

• A proven track record of delivering high performance and success in outreach, pitching, and closing new business opportunities
• Previous experience in self-prospecting and managing customer data to build and maintain targeted prospect lists
• Relevant experience in sales, business development, account management, education, or customer success is essential.
• Excellent communication and interpersonal skills, with the ability to build rapport and engage customers effectively
• Strong organisational skills, with the ability to manage data efficiently and develop targeted client lists
• Tech-savvy, with confidence using digital tools and a keen interest in educational technology and innovation
• Comfortable and confident with cold calling and proactively initiating conversations with prospective customers
• Skilled in researching prospective clients to create personalised and impactful communications
• A genuine interest in technology and/or the education sector, with a passion for helping customers find the right solutions
• A self-motivated, proactive individual who thrives in a fast‑paced, growing environment and enjoys working towards ambitious goals