Sales & Events Manager

Gilpin Hotel & Lake House

Windermere

On-site

GBP 45,000 - 50,000

Full time

4 days ago

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Benefits offered by this job

Meals on shift

Uniform provided

Generous gratuities

On-site parking

gym membership

Employee discount

Travel benefits

Job summary

Gilpin Hotel & Lake House in the Lake District seeks a Sales & Events Manager to drive revenue across rooms, dining, spa, weddings and exclusive estate events, delivering the calm luxury experience we are known for. You will lead the commercial sales strategy, manage key accounts, and collaborate with Reservations, Marketing and operations to maximise occupancy, rate growth and guest satisfaction.

This is a senior, client-facing role requiring outstanding relationship-building and a strategic

Qualifications

Proven experience in luxury hospitality sales or high-end travel.
Strong commercial awareness with ability to interpret data and drive revenue decisions.
Excellent communication, negotiation, and relationship-building skills.
Experience managing corporate accounts, travel partners, or luxury agency relationships.
High level of organisation, accuracy, and administrative capability.
Proficiency in CRM systems and channel management tools.

Responsibilities

Develop and lead the commercial sales strategy for Gilpin Hotel & Lake House across rooms, dining, spa, weddings, and events.
Build lasting client partnerships with luxury travel advisors, corporate clients, and tourism partners.
Create compelling proposals and follow-up to convert opportunities into bookings.
Collaborate with Reservations, Marketing, and operations to maximise occupancy and rate growth.
Represent Gilpin at selected networking events and trade shows to attract new guests.
Ensure all client interactions reflect our calm luxury standards and personalize guest engagement.

Skills

Luxury hospitality sales

Data-driven revenue decisions

Relationship building

Corporate accounts management

Communication and negotiation

CRM systems experience

Office suite proficiency

Tools

CRM systems

Channel management tools

Google Workspace

Microsoft Office

Job description

Job Description

As Sales & Events Manager at Gilpin Hotel and Lake House, you'll drive revenue across rooms, dining, spa, weddings, events, and Lake House exclusives through strategic sales leadership, relationship management, and luxury-standard guest engagement.

About being a Sales & Events Manager at Gilpin Hotel & Lake House

Gilpin Hotel & Lake House is a family-owned country house hotel on the eastern shore of Windermere, in the heart of the Lake District — recognised with Two MICHELIN Keys, AA Five Red Stars, and a Michelin star for our restaurant, SOURCE. We've been named among Tripadvisor's Best of the Best hotels worldwide, featured in The Telegraph's Top 250 Places to Stay, and voted Best Spa Hotel in the Lake District. This is a rare opportunity to lead commercial sales for one of the UK's most decorated independent luxury hotels, reporting into the General Manager.

The Sales & Events Manager leads the commercial sales strategy for Gilpin Hotel & Lake House, maximising revenue across all streams while ensuring every interaction reflects our calm luxury, personalised service, and Two Michelin Key standards. The role blends proactive sales activity, relationship building, data-led decision making, and cross-department collaboration to drive occupancy, rate growth, and conversion.

Your Role as Sales & Events Manager:

You'll introduce new clients to everything that makes Gilpin special, build lasting partnerships and turn opportunities into memorable stays and experiences. Working closely with the General Manager, Reservations, Marketing and our operational teams, you'll have the support and freedom to bring your ideas to life.
Shape our sales approach - Create a focused sales plan for both properties, spotting opportunities to grow bookings throughout the year.
Build valuable relationships - Connect with luxury travel advisors, corporate clients and tourism partners to attract new guests and encourage repeat business.
Showcase the Lake House - Grow exclusive-use bookings, private celebrations, weddings and retreats at this exceptional lakeside property.
Turn interest into bookings - Work with our teams to deliver personal proposals, thoughtful follow-up and inspiring show-rounds.
Sell the whole Gilpin experience - Bring together stays, dining at SOURCE and Gilpin Spice, spa treatments and special touches to create experiences guests will love.
Be an ambassador for Gilpin - Meet clients, host familiarisation visits and represent us at selected networking events and trade shows.
Build on what works - Keep client records organised, use straightforward reporting to track results, and share ideas and sales skills with colleagues.

Qualifications

Skills & Experience Required:

Proven experience in luxury hospitality sales, exclusive / boutique hotels, or high-end travel.
Strong commercial awareness with the ability to interpret data and drive revenue decisions.
Excellent communication, negotiation, and relationship-building skills.
Experience managing corporate accounts, travel partners, or luxury agency relationships.
High level of organisation, accuracy, and administrative capability.
Proficiency in CRM systems, channel management tools, and comfortable with Google / Microsoft Office.
Ability to work flexibly, including weekends and evenings during peak periods.

Key Attributes:

Warm, confident, and commercially driven, with a natural ability to build rapport.
Calm luxury presentation aligned to Gilpin's brand identity.
Proactive, persistent, and solutions-focused.
Strong sense of ownership, pride, and accountability for revenue performance.
Creative approach to experience design and guest engagement.

Additional Information

What We Offer:

A stunning work environment within a Michelin Key-awarded hotel.
A supportive, dynamic team and opportunities for growth within the Gilpin family.
Meals on shift, uniform, and generous gratuities.
A beautiful Lake District setting that inspires every day.The pride of contributing to a property recognised with 5 AA Red Stars, and two Michelin Keys.
The prestige of working within Relais & Châteaux and Pride of Britain Hotels.
You will become part of the Relais & Châteaux community, a global association of 580 exceptional hotels and restaurants united by a passion for the profession, the authenticity of human relations and the promotion of local traditions.

Salary package:

£45,000 -£50,000 DOE + negotiable performance bonus of up to 10% of basic salary + structured gratuities (avg. £526 per month)

Hours:

40 hours per week, primarily Monday - Friday, with flexibility for client appointments, events and occasional weekends