Sales Director EMEA

JR United Kingdom; Cardiff; Remote; GBP 80,000 - 120,000; Full time

Job summary

A leading automation technology company is searching for a Sales Director EMEA to drive expansion across the region. This position involves leading sales strategies, building strategic relationships in the industry, and representing the company at key events. The ideal candidate will have extensive experience in B2B sales within capital equipment, specifically in automation systems, and will enjoy a flexible remote working environment with an uncapped commission structure.

Benefits

Uncapped commission structure

Remote working with flexible hours

All travel expenses covered

Qualifications

• 5+ years’ experience in sales of capital equipment or automation systems.
• Solid track record of B2B sales across EMEA.
• Strong connections in intralogistics or manufacturing.

Responsibilities

• Lead direct and indirect sales strategy across EMEA.
• Develop and execute plans for growth in automation.
• Own the full sales cycle from prospecting to closing.

Skills

Sales Strategy

B2B Sales Success

Communication

Negotiation

Relationship Building

Job description

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An innovative and fast-growing automation technology company is seeking a Sales Director EMEA to spearhead expansion across the region. Specialising in automated storage and retrieval systems (ASRS) and conveyor solutions, our client delivers scalable warehouse automation to clients across logistics, manufacturing, cold storage, and more.

• Uncapped commission structure
• Remote working with flexible hours
• All travel expenses covered
• Key role in shaping the future of EMEA business expansion

Key Responsibilities

• Lead direct and indirect sales strategy across EMEA.
• Develop and execute plans to grow the company’s footprint in warehouse and factory automation.
• Identify and build strategic relationships with end-users, integrators, and OEM partners.
• Own the full sales cycle: prospecting, presentations, proposals, and closing.
• Collaborate with internal engineering teams to deliver tailored automation solutions.
• Represent the company at trade fairs, conferences, and industry events.

Ideal Candidate

• 5+ years’ experience in sales of capital equipment or automation systems (preferably ASRS or conveyor systems).
• A solid track record of B2B sales success across multiple EMEA markets.
• Well-connected within intralogistics, warehousing, or manufacturing.
• Strong communication and negotiation skills.
• Comfortable with regular travel across the region.