Sales Development Representative

RDCUK Reputation.com (UK) Ltd.; Liverpool; Hybrid; GBP 26,000 - 38,000; Full time

Benefits offered by this job

Private medical insurance

Life insurance

Pension scheme

Hybrid work flexibility

Gym membership reimbursement

Cycle to work

Job summary

Reputation in Liverpool is seeking a Sales Development Representative to own the top of the funnel and qualify high-value opportunities for the sales team. You will conduct deep account research and engage prospects through email, phone, and social channels, shaping initial conversations with potential customers.

The role emphasises curiosity, commercial thinking, and the ability to learn quickly. It offers a flexible hybrid schedule and opportunities to grow within a high-growth SaaS company.

Qualifications

• 1+ years in a customer-facing or sales-related role.
• Strong written and verbal communication skills.
• Ability to think commercially and prioritise effectively.
• High level of curiosity and learning agility.
• Comfort using AI tools and modern sales technologies.
• Structured, disciplined approach to work and time management.
• Ownership mindset with a bias toward action.
• Experience using Salesforce or other CRM.
• Additional language skills are a plus, particularly German.

Responsibilities

• Conduct deep account and persona research to identify high-potential opportunities.
• Use AI tools and workflows to enhance prospecting, personalisation, and productivity.
• Develop insight-led outreach across email, phone, and social channels.
• Qualify inbound and outbound opportunities with a strong focus on business value and fit.
• Partner closely with Account Executives to build and progress pipeline strategically.
• Continuously test and refine messaging based on performance and feedback.
• Maintain accurate and structured data in CRM (e.g. Salesforce).
• Additional duties as assigned.

Skills

Sales experience

Communication skills

Commercial thinking

Curiosity

AI tools familiarity

Time management

Ownership mindset

Salesforce / CRM

German language

Tools

Salesforce

Job description

About Reputation

About Reputation Reputation, founded in Silicon Valley in 2013, is the industry's sole platform that uses an AI-powered product stack to help companies measure, manage, and scale their real-time reputation performance everywhere, effectively functioning as a business’s eyes and ears across all customer feedback channels to uncover predictive insights. This market leadership is reinforced by significant funding from top-tier firms like Bessemer Venture Partner, Kleiner Perkins, and Marlin Equity Partners, driving substantial annual recurring revenue from Global Fortune 1000 companies, major automotive OEMs, healthcare systems, and top property management firms, with trust from over 250 partners including Google and Meta. Recognized recently as America’s Greatest Midsized Workplaces by Newsweek which rewards excellence and career development, and attracts player-coaches, team-oriented collaborators, and individuals who value perseverance and hustle. Reputation has offices in Scottsdale, AZ, Lehi, UT, San Ramon and San Jose, CA, Hyderabad, India, and Liverpool, UK.

Your Role at Reputation

The Reputation Sales Development Representative (SDR) holds an important position at the top of the sales funnel for the entire company. The SDR is often our customer’s first experience with Reputation so you will need to be able to make a great first impression to earn the right to qualify our leads and identify what the appropriate next steps should be. Today’s SDR at Reputation operates as a strategic, insight-led operator, combining:

• Deep account research
• AI-powered workflows
• Commercial thinking
• High-quality, relevant outreach

You will be responsible for identifying, engaging, and qualifying high-value opportunities, acting as the first meaningful interaction prospects have with our brand. This role is ideal for individuals who thrive on thinking, learning, and executing with precision, rather than just high activity volume.

Core Competencies

We hire and develop SDRs based on six core competencies:

• Curiosity – You go beyond surface-level research to deeply understand accounts and buyer challenges
• Coachability – You actively seek feedback and improve quickly
• Consistency – You build disciplined workflows and execute reliably over time
• Commercial Thinking – You prioritise the right accounts and focus on business impact
• Communication Clarity – You craft clear, compelling, and relevant messaging
• Commitment – You take ownership of outcomes and proactively solve problems

How You’ll Shape the Experience

• Conduct deep account and persona research to identify high-potential opportunities
• Use AI tools and workflows to enhance prospecting, personalisation, and productivity
• Develop insight-led outreach across email, phone, and social channels
• Qualify inbound and outbound opportunities with a strong focus on business value and fit
• Partner closely with Account Executives to build and progress pipeline strategically
• Continuously test and refine messaging based on performance and feedback
• Maintain accurate and structured data in CRM (e.g. Salesforce)
• Additional duties as assigned

The Skills That Set You Apart

• 1+ years in a customer-facing or sales-related role (SaaS experience a plus, not required)
• Strong written and verbal communication skills
• Ability to think commercially and prioritise effectively
• High level of curiosity and learning agility
• Comfort using (or willingness to learn) AI tools and modern sales technologies
• Structured, disciplined approach to work and time management
• Ownership mindset with a bias toward action
• Experience using Salesforce or other CRM
• Additional language skills are a plus, particularly German, as this role may support prospects across multiple European markets

Where You’ll Connect & Collaborate

While our team is anchored in Liverpool, we’re open to talent across the North West, Midlands, and surrounding areas within reasonable travel distance of the office. This role offers a flexible hybrid working environment. Team members are encouraged to join us in the Liverpool office periodically for collaboration, coaching, and team connection, typically on a bi-weekly or monthly basis, while working remotely the majority of the time. We’re focused on finding the right person for the role and recognise that great talent isn’t always located right on our doorstep.

Why Join Reputation

Be part of a modern, AI-driven SaaS company. Develop highly transferable commercial and strategic skills. Work in a culture that values growth, feedback, and performance. Build a strong foundation for a career in sales, marketing, or revenue leadership.

Our Benefits & Perks

• Fully funded private medical insurance for you and your family – we cover 100% of the premium, so you can focus on what matters most: your health and wellbeing.
• Life insurance at 4x your annual salary, giving extra peace of mind for you and your loved ones.
• Company-funded Medicash cash plan for employees and dependent children.
• Employee Assistance Programme (EAP) – confidential mental health, wellbeing and practical support whenever you need it.
• 21 days’ paid annual leave plus all UK bank holidays, and on top of that, enjoy 6 additional company-wide “Extended Company Holidays” each year dedicated wellness days where the entire Office switches off together to rest, reset, and prioritise wellbeing.
• Cycle to Work, Home & Tech Schemes, saving you up to 8% on products while spreading the cost interest-free over 12 months.
• Pension scheme with Scottish Widows via salary sacrifice
• Employee Resource Groups (ERGs) that foster connection, belonging, and shared experiences
• Free on-site car parking at our Liverpool office.
• Free snacks and drinks to keep you fueled throughout the day, plus £15 towards lunch on core days via Deliveroo when working from the office.
• Gym membership reimbursement up to £20 per month to support your physical wellbeing.
• Opportunities to get involved in giveback and cultural activities, helping you make a positive impact beyond your day-to-day role.
• Mortgage Advice Service, access to a team of over 70 dedicated experts in getting you the best deal on your mortgage with no brokerage fees.

We are proud to be an equal opportunity employer and strongly value diversity within our company. We are committed to ensuring a workplace free from discrimination, where everyone is treated fairly regardless of race, religion, ethnicity, gender, sexual orientation, age, marital status, disability, or any other protected characteristic. We believe that diverse perspectives foster innovation and contribute to our shared success, and we welcome all individuals to join us in creating an inclusive environment.

To learn more about how we handle the personal data of applicants, visit our Candidate Privacy Notice.

Applicants only - No 3rd party agency candidates.

The job posting will list the office(s) where a given position is based. Reputation was recognized recently as America’s Greatest Midsized Workplaces by Newsweek which rewards excellence and career development, and attracts player-coaches, team-oriented collaborators, and individuals who value perseverance and hustle.