Sales Development Representative

Harrington Starr; Greater London; Remote; GBP 32,000 - 52,000; Full time

Job summary

Harrington Starr is seeking an Experienced Sales Development Representative to drive new business for a fintech AI platform. The role centers on qualifying opportunities and owning the early sales cycle across the UK, with a remote setup and a preference for proximity to London.

The candidate should have 2+ years in SaaS/tech sales to Capital Markets, a proven quota attainment record, and comfort working remotely while maintaining access to London as needed.

Qualifications

• 2+ years’ experience as a new business hunter selling SaaS/Tech into Capital Markets.
• Strong experience independently qualifying new business opportunities.
• Experience selling SaaS/Tech to fintechs, preferably SMEs.
• Record of consistently meeting or exceeding sales quotas.
• Remote role with a preference for proximity to London.

Responsibilities

• Pure new business focus: independently qualify opportunities across the UK market.
• KPIs: opportunities qualified, not just call volume.
• Opportunity for rapid progression into a senior sales position.

Skills

New business sales

Qualifying leads

SaaS / Tech sales

Fintech sales

Quota attainment

Capital Markets

Job description

Experienced Sales Development Representative

We’re hiring for a growing fintech company building AI that turns natural-language business requests into governed, validated actions inside enterprise systems, enforcing business rules and exposure limits with full audit trails. Since being founded they have had 100% client retention and are now looking for an experienced SDR to help drive new business across both buy and sell-side financial institutions in the UK.

Candidate Requirements:

• 2+ years’ experience as a new business hunter selling SaaS/Tech into Capital Markets.
• Strong experience independently qualifying new business opportunities.
• Sales experience working for a small/medium-size fintech (preferred) rather than solely large enterprise.
• Consistently outperforms personal sales quotas.
• Remote role, but easy accessibility into London is strongly preferred.

Role Responsibilities:

• Pure new business focus: independently qualify opportunities across the UK market (defined as: case identified + sponsor confirmed + budget present).
• KPIs: qualified opportunities over pure call volume.
• Opportunity for strong performer to progress quickly into senior sales position.