Sales Associate - Birmingham Selfridges

Longchamp; Birmingham; On-site; GBP 11,000 - 16,000; Part time

Benefits offered by this job

Competitive salary

Bonuses (monthly and annual)

Enhanced pension contribution

Generous holiday allowance

Private health cover

Job summary

Longchamp is seeking a Part-Time Sales Associate for 22.5 hours at Birmingham Selfridges. You will deliver personalized service, drive sales through luxury clienteling, and assist with stock and checkout operations.

The role requires experience in premium retail, excellent communication, and a passion for fashion. Join a brand renowned for craftsmanship and Parisian elegance, with a focus on presenting products beautifully, maintaining standards, and supporting weekly stock counts.

Qualifications

• Minimum 1 year of experience in retail, preferably luxury or premium.
• Fluent English; strong communication and interpersonal skills.
• Passion for fashion and customer service excellence.

Responsibilities

• Welcoming and advising customers with personalized service.
• Contributing to sales through client-focused recommendations.
• Building long-term client relationships with follow-up.
• Managing returns and exchanges per internal policies.

Skills

Retail experience

Excellent communication

Fluent English

Passion for fashion

Tools

POS system

MS Office

Job description

Title: Part-TimeSales Associate (22.5 hours) - Birmingham Selfridges

Reports To: Concession Manager

Company Overview

Founded in Paris in 1948, Longchamp is a world-renowned luxury brand celebrated for its exceptional craftsmanship, fine leather goods, and modern Parisian design. From iconic handbags like the Le Pliage® to elegant accessories and ready-to-wear collections, Longchamp blends tradition with innovation. With boutiques in over 80 countries, the brand offers an elevated shopping experience grounded in French heritage and global appeal.

Values & Culture

Longchamp embraces five core values:

• Elegance – Providing a refined and polished customer experience
• Authenticity – Acting with honesty and professionalism
• Creativity – Encouraging innovation and fresh thinking
• Quality – Striving for excellence in service and product
• Sustainability – Committing to thoughtful, responsible business practices

Sales Assistants embody these values through every client interaction and contribute to a culture of respect, collaboration, and passion for luxury retail.

Job Purpose

To deliver exceptional, personalized service that exceeds client expectations, supports daily boutique operations, and contributes to achieving sales and Clienteling goals in alignment with Longchamp’s luxury standards.

Key Responsibilities

• Welcoming and advising customers: provide a warm, personalized welcome and guide clients through tailored recommendations based on their needs.
• Contributing to sales: taking an active part in selling products in line with the company's sales techniques and store objectives.
• Building long term relationship with clients: develop and maintain client relationships through excellent service and personalised follow-up.
• Managing returns and exchanges: dealing with customer requests for product returns or exchanges, in line with internal policies.

Product & Brand Knowledge

• Demonstrate in-depth knowledge of Longchamp products, craftsmanship, and brand heritage
• Communicate brand stories and product features with confidence and clarity
• Stay updated on new arrivals, seasonal launches, and promotional activities
• Ensuring product presentation: making sure that products are displayed in adherence to visual merchandising guidelines.
• Restocking and stock management: support replenishment, stockroom activity, and inventory accuracy
• Managing checkout operations: carrying out transactions smoothly and guaranteeing fast, secure service and data capture

Stock:

• To assist with all stock deliveries and sales floor replenishment.
• To support with stock inventories, ensuring efficient levels maintained
• To ensure stock merchandise is kept in pristine condition.
• To take part in weekly Stock counts
• Checking stocks at opening and closing
• To ensure all merchandise is correctly ticketed and security tagged
• To ensure all stock areas are maintained to a high level
• Protect stock from loss or damage
• To assist in conducting regular stock takes as and when requested by Head Office.

Skills & Qualifications

• Minimum 1 year of experience in retail, preferably luxury or premium
• Strong interpersonal and communication skills
• POS system knowledge and basic MS Office familiarity
• Fluent in English (additional languages preferred)
• Passion for fashion, customer service, and luxury brands

Person Specification

• Outgoing, polished, and professional demeanour
• Service-driven and problem solving
• Team player with a proactive attitude
• Detail-oriented, punctual, and dependable
• Organized, and able to prioritize daily tasks
• Flexible with scheduling including weekends, evenings, and holidays

Key Performance Indicators (KPIs)

• Conversion rate (footfall to sales)
• Average transaction value (ATV) and Units per Transaction (UPT)
• Client satisfaction feedback and mystery shopper results
• CRM entry completion and data quality

• Competitive salary
• Monthly and annual performance bonuses
• Enhanced pension contribution
• Generous holiday allowance after qualifying period
• Private health cover after qualifying period
• Enhanced Maternity, Paternity and adoption pay

Longchamp is committed to fostering inclusive, diverse, and equitable work environments, recognising the value of a diverse workforce in driving innovation and performance. The company prioritises diversity in its hiring process, focusing on the inclusion of diverse perspectives and experiences. With a global presence, Longchamp promotes a culture that values authenticity and individuality, committing to equal employment opportunities for all employees. This approach aims to empower employees, enabling them to reach their full potential and encouraging their personal and professional growth.