Sales Administrator

Roche Audio Visual; Elland; On-site; GBP 24,000 - 32,000; Full time

Benefits offered by this job

Competitive salary

25 days holiday plus bank holidays

Company pension scheme

On-site parking

Job summary

Roche AV, Elland, is seeking a highly organised Sales Administrator to join our expanding team, providing professional support to customers, sales personnel and suppliers. This office-based role sits at the heart of our sales operation.

You will handle enquiries, prepare quotations, process orders, maintain CRM data, support marketing campaigns and help with tender submissions, ensuring accurate records and a proactive, customer-focused approach.

Qualifications

• Previous experience in a sales administration, customer service or internal support role.
• Excellent telephone manner and communication skills.
• Strong organisational skills and attention to detail.
• Ability to manage multiple tasks and prioritise workload effectively.
• Good knowledge of Microsoft Office, including Outlook, Word and Excel.
• Professional, reliable and customer-focused approach.
• Strong written communication skills.

Responsibilities

• Answer incoming telephone calls and direct enquiries appropriately.
• Manage shared sales inboxes and customer enquiries.
• Provide a professional and friendly first point of contact for customers.
• Assist customers with product, pricing and order enquiries.
• Liaise with suppliers and internal teams to resolve customer requests.
• Prepare customer quotations using internal systems and supplier pricing.
• Assist the sales team with proposal preparation and customer documentation.
• Track quotations and follow-up actions to ensure opportunities progress efficiently.
• Support external account managers with administrative and customer support activities.
• Assist with tender submissions, framework opportunities and project documentation.
• Process customer orders accurately and efficiently.
• Liaise with procurement and suppliers regarding product availability and delivery schedules.
• Maintain order records and update customers on order status.
• Ensure all documentation is correctly completed and recorded.
• Support outbound email marketing campaigns.
• Assist with customer outreach initiatives and event promotions.
• Manage marketing contact lists and campaign databases.
• Follow up campaign responses and pass opportunities to the sales team.
• Assist with social media and customer communication activities where required.
• Maintain accurate customer and prospect information within the CRM system.
• Update customer records, purchases, contacts and activity history.
• Ensure customer data remains accurate and compliant.
• Produce activity and sales administration reports when required.
• Support data cleansing and database improvement projects.

Skills

Sales admin

Customer service

Organisational skills

Multi-tasking

MS Office

Telephone etiquette

Written communication

Tools

CRM systems

Sage

MS Office (Excel, Word, Outlook)

Job description

Sales Administrator

• Location: Elland, West Yorkshire (Office Based)
• Job Type: Full Time, Permanent
• Salary: Competitive Salary + Bonus Scheme

About Roche AV

Roche AV is one of the UK's leading audio visual and collaboration technology specialists, delivering innovative AV, IT and workplace technology solutions to education, corporate and public sector organisations nationwide.

Due to continued growth, we are seeking a highly organised and proactive Sales Administrator to join our expanding team in Elland.

This is a varied and fast-paced role that sits at the heart of our business, supporting customers, sales personnel, suppliers and internal departments. You will be responsible for handling enquiries, preparing quotations, processing orders, maintaining CRM records, supporting marketing activities and ensuring the smooth day-to-day administration of the sales function.

This position would suit someone with excellent organisational skills, strong attention to detail and a positive, customer-focused approach.

About the Role

Working from our Elland office, you will provide administrative and operational support to our sales and procurement teams while acting as a professional first point of contact for customers.

You will assist with quotations, order processing, customer communications and database management, while also supporting outbound marketing campaigns and customer engagement initiatives.

This is an excellent opportunity for someone looking to develop a long-term career within a successful and growing technology business.

Key Responsibilities

Customer Service & Administration

• Answer incoming telephone calls and direct enquiries appropriately.
• Manage shared sales inboxes and customer enquiries.
• Provide a professional and friendly first point of contact for customers.
• Assist customers with product, pricing and order enquiries.
• Liaise with suppliers and internal teams to resolve customer requests.

Quotations & Sales Support

• Prepare customer quotations using internal systems and supplier pricing.
• Assist the sales team with proposal preparation and customer documentation.
• Track quotations and follow-up actions to ensure opportunities progress efficiently.
• Support external account managers with administrative and customer support activities.
• Assist with tender submissions, framework opportunities and project documentation.

Order Processing

• Process customer orders accurately and efficiently.
• Liaise with procurement and suppliers regarding product availability and delivery schedules.
• Maintain order records and update customers on order status.
• Ensure all documentation is correctly completed and recorded.

Marketing & Customer Engagement

• Support outbound email marketing campaigns.
• Assist with customer outreach initiatives and event promotions.
• Manage marketing contact lists and campaign databases.
• Follow up campaign responses and pass opportunities to the sales team.
• Assist with social media and customer communication activities where required.

CRM & Database Management

• Maintain accurate customer and prospect information within the CRM system.
• Update customer records, purchases, contacts and activity history.
• Ensure customer data remains accurate and compliant.
• Produce activity and sales administration reports when required.
• Support data cleansing and database improvement projects.

Skills & Experience

Essential

• Previous experience in a sales administration, customer service or internal support role.
• Excellent telephone manner and communication skills.
• Strong organisational skills and attention to detail.
• Ability to manage multiple tasks and prioritise workload effectively.
• Good knowledge of Microsoft Office, including Outlook, Word and Excel.
• Professional, reliable and customer-focused approach.
• Strong written communication skills.

Desirable

• Experience within AV, IT, technology, telecoms or managed services sectors.
• Experience preparing customer quotations and processing orders.
• Experience supporting marketing campaigns or customer communications.
• Knowledge of CRM / Sage platforms and marketing databases.

What We Offer

• Competitive salary.
• Full product and industry training.
• Career progression opportunities within sales, account management, procurement or project support.
• 25 days holiday plus bank holidays.
• Company pension scheme.
• On-site parking.
• Supportive and collaborative working environment.
• Opportunity to work within a fast-growing technology sector.

Why Join Roche AV?

At Roche AV, we pride ourselves on delivering exceptional technology solutions and outstanding customer service. You'll become part of a friendly and supportive team, working with leading technology manufacturers and helping support projects for schools, colleges, universities, businesses and public sector organisations throughout the UK.

Whether you're currently working in sales administration, office administration, customer service, order processing or internal sales support, this role offers an exciting opportunity to build a rewarding career within one of the UK's leading AV technology businesses.