Remote PPC Strategist: Google & Bing Ads, ROAS Growth

Placements24; Southampton; Teletrabalho; GBP 36 000 - 62 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Remote work

Performance-based bonuses

Healthcare benefits

Resumo da oferta

Placements24 is seeking an experienced Remote Paid Search Specialist for a fast-growing e-commerce client. You will design, implement, and manage PPC campaigns across Google Ads and Bing Ads, driving qualified traffic and conversions.

This remote role requires data-driven decision making, strong analytics, and collaboration with content/SEO teams to align paid and organic efforts. You will conduct in-depth keyword research, optimize bids and budgets, and run regular A/B tests to improve ROAS and

Qualificações

• Bachelor's degree or equivalent in Marketing, Business, Economics, or related field.
• Proven experience managing large-scale PPC campaigns across Google Ads and Bing Ads.
• Strong data-driven approach with analytics and reporting proficiency.
• Excellent written communication for ad copy and performance reporting.

Responsabilidades

• Develop, implement, and manage PPC campaigns across Google Ads, Bing Ads, and other search platforms.
• Conduct keyword research, audience segmentation, and competitive analysis to identify opportunities.
• Create compelling ad copy and landing page recommendations to improve CTR and conversions.
• Monitor performance daily, optimize bids, budgets, and targeting to maximize ROAS and minimize CPA.
• Perform regular A/B testing on ads, landing pages, and targeting parameters.
• Analyze data and generate regular actionable insights and recommendations.
• Stay updated with trends, updates, and best practices in paid search.
• Collaborate with content and SEO teams for alignment between paid and organic efforts.
• Identify and test new paid search strategies and platforms for incremental growth.

Conhecimentos

PPC management

Google Ads

Bing Ads

Google Analytics

Keyword research

A/B testing

Reporting analytics

Remote work

Formação académica

Bachelor's degree in Marketing or related

Ferramentas

Google Analytics

SEMrush

Ahrefs

Keyword Planner

Descrição da oferta de emprego

Placements24 is seeking an experienced Remote Paid Search Specialist for a fast-growing e-commerce client. You will design, implement, and manage PPC campaigns across Google Ads and Bing Ads, driving qualified traffic and conversions.

This remote role requires data-driven decision making, strong analytics, and collaboration with content/SEO teams to align paid and organic efforts. You will conduct in-depth keyword research, optimize bids and budgets, and run regular A/B tests to improve ROAS and