Remote Marketing Strategist: Data-Driven Recruitment

The University of Law; Greater London; Remote; GBP 55,000 - 67,000; Full time

Benefits offered by this job

30 days annual leave

Private Medical Scheme and Life Assur­

Contributory Pension Scheme

Season Ticket Loans and Student Dis­cc

Job summary

The University of Law is seeking a Marketing Strategist to lead data-driven student recruitment marketing across the UK and international markets. This permanent role offers remote working and a 40-hour week, with a focus on strategic planning, messaging, and cross-functional collaboration.

The successful candidate will analyse market trends, oversee media strategies, and manage budgets while driving enrolments and engagement in a fast-paced academic environment.

Qualifications

• Experience developing and implementing marketing strategies to support an organisation’s strategic plan.
• Experience managing media agencies and campaigns.
• Experience creating detailed reports using analytics tools and presenting insights.
• Knowledge of strategic marketing management techniques and tools.
• Strategic thinker capable of connecting data to action and business goals.
• Strong analytical skills with the ability to derive actionable recommendations.

Responsibilities

• Lead on developing and implementing marketing strategies to align with recruitment objectives.
• Own the development and execution of data-driven marketing plans and media strategies.
• Define recruitment marketing positioning and ensure consistent communication.
• Create compelling messaging and value propositions for target audiences.
• Collaborate with sales, admissions, creative teams, and international recruitment.
• Manage the marketing budget and allocate resources to high-impact channels.

Skills

Market research

Marketing strategy

Data analytics

Budget management

Team collaboration

Media management

Tools

Analytics tools

Job description

The University of Law is seeking a Marketing Strategist to lead data-driven student recruitment marketing across the UK and international markets. This permanent role offers remote working and a 40-hour week, with a focus on strategic planning, messaging, and cross-functional collaboration.

The successful candidate will analyse market trends, oversee media strategies, and manage budgets while driving enrolments and engagement in a fast-paced academic environment.