Regional Sales Manager

TIMAC AGRO UK; Greater Lincolnshire; On-site; GBP 50,000 - 80,000; Full time

Job summary

TIMAC AGRO UK is seeking a field-based Regional Sales Manager to open new territory across Lincolnshire and South Yorkshire, building trusted relationships with farmers and delivering sustained sales growth.

You will lead and mentor a team of Technical Sales Specialists, own the regional P&L, and collaborate with R&D to identify high-value crops and trials, driving measurable on-farm impact and profitability for TIMAC AGRO UK.

Qualifications

• Minimum degree qualified (agriculture-related or other closely related field).
• FACTS & BASIS Qualified
• Experience preferably focused on root crops & vegetables
• People management experience within farming/agriculture (three years minimum)
• Commercial experience
• Results-oriented mindset with a focus on achieving targets and driving revenue growth
• Ability to analyse market data and develop effective sales strategies
• Proficient in using CRM software and other sales tools
• A full UK Driving License.

Responsibilities

• Develop and expand sales territories within Lincolnshire & South Yorkshire in a hands-on and field-based approach.
• Open new sales territories
• Recruit and onboard a dedicated Technical Sales Specialist to take over ongoing development and maintain momentum
• Manage and lead a team of sales professionals, developing high-performance
• Provide on-field support to your team
• Engage proactively with distributors, providing commercial and technical support while leveraging contacts and motivating them to actively grow sales and maximise market penetration.
• Develop and implement strategic sales plans to achieve company goals and targets
• Set and monitor team KPIs
• Segmentation of the region, providing a platform to build upon for sustained future success
• Provide sales forecasts and reports, actively utilising data from the company CRM.
• Develop/train sales team in technical and commercial aspects
• Partner with the Technical R&D Advisor to pinpoint high-value crops, oversee local trials, and leverage research insights to expand market potential for our product portfolio

Skills

People management

Sales strategy

CRM software

Field-based

Commercial experience

Education

Bachelor's degree in agriculture

Tools

CRM software

Job description

TIMAC AGRO UK, part of Groupe Roullier, is a global leader in soil nutrition, fertilisation, biostimulation, and animal production, with over 65 years of innovation. Operating in 39 countries with 7,400+ employees and €2.8 billion turnover, we support more than 20,000 farms daily with high-performance agronomic solutions.

In the UK, we combine local expertise with global innovation to help farmers improve soil health, crop performance, and profitability, driving more sustainable and productive agriculture.

In this field-based Regional Sales Management role, you will open up new territory across the region by forging trusted, long-term relationships with farmers, identifying commercial opportunities, and delivering strong sales growth. You will lead, develop, and mentor a team of Technical Sales Specialists, using agronomic expertise and market insight to unlock potential and accelerate performance across the territory.

With ownership of the regional P&L, sales strategy, and team capability, you will be central to building a high-performing, customer-led presence that creates real value and delivers measurable results for UK farmers through the placement of TIMAC AGRO solutions.

Key responsibilities: (not limited to):

• You will be the driving force behind developing new and expanding sales territories within Lincolnshire & South Yorkshire in a hands-on and field-based approach.
• Open new sales territories
• Once a territory reaches a sufficient level of growth/sales, you will recruit and onboard a dedicated Technical Sales Specialist to take over ongoing development and maintain momentum and then repeat.
• Manage and lead a team of sales professionals, developing high-performance
• Provide on-field support to your team
• Engage proactively with distributors, providing commercial and technical support while leveraging contacts and motivating them to actively grow sales and maximise market penetration.
• Develop and implement strategic sales plans to achieve company goals and targets
• Set and monitor team KPIs
• Segmentation of the region, providing a platform to build upon for sustained future success
• Provide sales forecasts and reports, actively utilising data from the company CRM.
• Develop/train sales team in technical and commercial aspects
• Partner with the Technical R&D Advisor to pinpoint high-value crops, oversee local trials, and leverage research insights to expand market potential for our product portfolio

About you (essential):

• Minimum degree qualified (agriculture-related or other closely related field)
• FACTS & BASIS Qualified
• Experience preferably focused on root crops & vegetables
• People management experience within farming/agriculture (three years minimum)
• Commercial experience
• Results-oriented mindset with a focus on achieving targets and driving revenue growth
• Ability to analyse market data and develop effective sales strategies
• Proficient in using CRM software and other sales tools
• A full UK Driving License. Requirement to be field-based and show presence within the region in a hands-on approach.

At TIMAC AGRO UK, you’ll go beyond simply selling products, working directly with farmers to deliver innovative, science-led solutions that improve performance, profitability, and sustainability on farm.

• Drive measurable on-farm impact with cutting-edge agronomic solutions
• Build trusted relationships, becoming a trusted partner on your accounts
• Work for a global leader in innovation, backed by strong R&D
• Enjoy structured training, ongoing CPD
• Be part of a dynamic, entrepreneurial team where your contribution matters

Certified Great Place to Work and voted one of the UK’s best workplaces for development and wellbeing, we offer the opportunity to grow, take ownership, and shape the future of sustainable farming in the UK.