Regional Marketing Lead, EMEA & APAC Growth

Financialnarrative; Greater London; On-site; GBP 90,000 - 120,000; Full time

Job summary

Addepar in London is seeking a passionate Manager, Regional Marketing EMEA/APAC to lead the brand and demand-generation efforts across the EMEA and APAC regions. You will shape regional marketing strategy and drive digital, paid and traditional campaigns to expand our market presence.

The role requires deep B2B financial services marketing experience, the ability to collaborate with global teams, and fluency in English.

Qualifications

• Extensive experience in B2B financial services marketing.
• Experience establishing brands in the EMEA/APAC region.
• Ability to translate marketing goals into measurable ROI.
• Ability to collaborate with global teams.
• Fluency in English; additional European languages a plus.

Responsibilities

• Develop a data-driven marketing strategy aligned with regional needs for EMEA and APAC.
• Own the development and execution of localised marketing campaigns across channels to drive brand awareness and pipeline growth.
• Develop and maintain relationships with Sales leadership across EMEA and APAC.
• Collaborate with regional sales, client management, services and partner teams to tailor programs.
• Track, measure and report on campaign performance and provide data-driven insights to optimise results.
• Stay abreast of industry trends and competitor activity in wealth management technology spaces.

Skills

B2B marketing

EMEA/APAC marketing

ROI measurement

Cross-functional collaboration

English fluency

Job description

Addepar in London is seeking a passionate Manager, Regional Marketing EMEA/APAC to lead the brand and demand-generation efforts across the EMEA and APAC regions. You will shape regional marketing strategy and drive digital, paid and traditional campaigns to expand our market presence.

The role requires deep B2B financial services marketing experience, the ability to collaborate with global teams, and fluency in English.