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Vp plc; West Midlands; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Company car

Pension

Life Assurance 3x salary

Share save scheme

Cycle to work

Health Shield

Learning & Development

Job summary

Vp plc is seeking a Regional Account Manager to drive profitable revenue growth in the West Midlands and wider UK. Build strong relationships with new, existing, and lapsed customers, promote ESS products, and exceed revenue targets while managing key accounts.

The role requires visiting sites, presenting product demonstrations, and collaborating with internal teams to deliver exceptional customer experiences. Willingness to travel and stay away from home is essential.

Qualifications

• Educated to a good standard.
• Proficient in Microsoft Office applications.
• Strong negotiation, presentation, and objection-handling skills.
• Excellent interpersonal and stakeholder engagement skills.

Responsibilities

• Achieve and exceed regional sales targets with profitable margins.
• Manage and grow a portfolio of accounts across assigned postcodes.
• Prepare and execute a strategic sales plan aligned with business objectives.
• Ensure pricing, margin, and debt levels meet company expectations.
• Collaborate with branch and regional managers to align on target accounts.
• Monitor and report on P&L performance and business plan progress.
• Identify and pursue opportunities with both new and existing customers.
• Conduct site visits, build relationships with key personnel, and deliver product demonstrations.
• Maximise cross-selling opportunities across the ESS range.
• Work closely with Product and Technical Support teams to develop new revenue streams.
• Proactively increase customer spend through tailored solutions and value propositions.
• Partner with branch teams to support shared revenue and growth targets.
• Foster strong working relationships with internal sales and operations personnel.
• Promote clear communication, transparency, and coordinated customer engagement.
• Maintain accurate and current customer records within the CRM system.
• Complete daily activity updates and ensure full CRM compliance.
• Use data insights to support call planning and identify high-potential accounts.
• Adhere to a 20-day planning cycle and submit timely reports and forecasts.
• Gain and maintain a deep understanding of the ESS product portfolio.
• Attend supplier and internal training sessions to enhance product knowledge.
• Effectively communicate product benefits and legislative compliance to customers.
• Deliver targeted product demonstrations aligned to customer needs.

Skills

Negotiation

Presentation

Objection handling

Microsoft Office

Commercial awareness

Stakeholder engagement

Willing to travel

Self-motivation

Job description

The Regional Account Manager is responsible for driving profitable revenue growth within a defined geographical and sector-based territory.This includes building strong relationships with new, existing, and lapsed customers, promoting ESS's full range of products and services, and achieving or exceeding revenue targets.The role also includes managing key accounts, identifying new business opportunities, and collaborating with internal stakeholders to deliver exceptional customer experiences.

Key Responsibilities

Revenue & Profitability

• Achieve and exceed regional sales targets with profitable margins.
• Manage and grow a portfolio of accounts across assigned postcodes.
• Prepare and execute a strategic sales plan aligned with business objectives.
• Ensure pricing, margin, and debt levels meet company expectations.
• Collaborate with branch and regional managers to align on target accounts.
• Monitor and report on P&L performance and business plan progress.

Business Development

• Identify and pursue opportunities with both new and existing customers.
• Conduct site visits, build relationships with key personnel, and deliver product demonstrations.
• Maximise cross-selling opportunities across the ESS range.
• Work closely with Product and Technical Support teams to develop new revenue streams.
• Proactively increase customer spend through tailored solutions and value propositions.

Branch Collaboration

• Partner with branch teams to support shared revenue and growth targets.
• Foster strong working relationships with internal sales and operations personnel.
• Promote clear communication, transparency, and coordinated customer engagement.

CRM & Administration

• Maintain accurate and current customer records within the CRM system.
• Complete daily activity updates and ensure full CRM compliance.
• Use data insights to support call planning and identify high-potential accounts.
• Adhere to a 20-day planning cycle and submit timely reports and forecasts.

Product & Market Expertise

• Gain and maintain a deep understanding of the ESS product portfolio.
• Attend supplier and internal training sessions to enhance product knowledge.
• Effectively communicate product benefits and legislative compliance to customers.
• Deliver targeted product demonstrations aligned to customer needs.

Health & Safety Compliance

• Uphold high standards of personal and site safety.
• Maintain knowledge of HSE regulations relevant to customer sectors.
• Participate in site inductions and comply with all site-specific rules and requirements.

Flexibility & Adaptability

• Carry out additional tasks as required by management, in line with skills and competencies, to support business operations.

The Ideal Candidate

• Educated to a good standard.
• Proficient in Microsoft Office applications.
• Self-motivated with strong commercial awareness.
• Strong negotiation, presentation, and objection-handling skills.
• Excellent interpersonal and stakeholder engagement skills.
• Willingness to travel and stay away from home when necessary.
• Experience in the rental, survey, safety, communications, or test & measurement sectors (desirable)
• Knowledge of working at height and confined space environments (desirable)
• Background in the construction industry or site-based sales roles (desirable)

What We Can Offer You

• Company car
• Salary sacrifice pension
• Free Tool Hire
• Life Assurance cover 3x salary
• Share save scheme
• Recommend a friend scheme
• Learning & Development - commitment to upskilling and developing our people, structured in house training available alongside external training where required
• Cycle to work scheme
• Long service recognition
• My Vp discounts - a variety of discounts and rewards on thousands of well-known brands
• Discounts on HP products
• EE mobile contract discount offers
• Health Shield (discounted premiums on health care cash plan)
• Regit Assist 24/7 accident helpline - free joining
• All the above managed through our Employee Engagement Platform - Spotlight

A Little Bit about Us

ESS (Equipment, Safety, and Services) is a leading specialist company in the UK, providing safety, survey, communications, and test & measurement equipment.With over 25 years of experience, we offer a comprehensive range of equipment, support services, and training solutions.

As a potential employer, joining ESS means becoming part of a dynamic team in an exciting and rewarding work environment.We have established ourselves as a leader in the industry, delivering efficient solutions, exceptional customer support, and cutting-edge equipment.

At ESS, we value employee growth and foster collaboration.We offer opportunities for personal and professional development, recognising and celebrating the skills and dedication of our team members.

Experience a fulfilling career with ESS, where your contributions will make a meaningful impact.Join us today and be part of our mission to deliver outstanding equipment solutions and support services.

Vp plc is an equal opportunities employer. We believe passionately that employing a diverse workforce is central to our success. We make recruiting decisions based on your experience and skills.