Senior Programmatic Campaign Lead

WPP Media Limited

Greater London

Hybrid

GBP 45,000 - 70,000

Full time

3 days ago

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Benefits offered by this job

Medical insurance

Pension plan

Vision insurance

Dental insurance

Paid time off

Partner discounts

Mental health days

Hybrid work

Job summary

WPP Media Limited is seeking a Programmatic Senior Account Executive to manage and optimise campaigns, while developing programmatic plans that exceed client expectations across branding and ROI objectives.

You will build strong platform knowledge, manage client and supplier relationships, and contribute to testing, analysis and reporting to drive revenue growth. The role embraces a hybrid work model with a global, data-driven environment at the heart of media investment.

Qualifications

Passionate about programmatic activation and driving continued excellence.
Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights.
Excellent communication skills, verbal and written, essential for client and supplier relationships.

Responsibilities

Oversee implementation, management and daily optimisation of campaigns to meet KPIs.
Create media plans to achieve specified KPIs and drive client ROI.
Support QA processes to minimise errors and ensure adherence to procedures.
Develop testing plans, plan and evaluate tests with methodical accuracy.
Design programmatic strategy for client portfolios and provide insightful reporting.