Programmatic Campaigns Lead — Hybrid & Data-Driven Growth

WPP Media

Manchester

Hybrid

GBP 60,000 - 90,000

Full time

6 days ago

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Benefits offered by this job

Hybrid work model

Medical insurance

Vision insurance

Dental insurance

Retirement plans

Paid time off

Employee mental health days

Partner discounts

Job summary

WPP Media in Manchester is seeking a Programmatic Manager to lead the planning, activation and optimization of client campaigns across multiple DSPs. You will develop programmatic plans that exceed client expectations, collaborating with the programmatic account director & global hub teams to deliver best-in-class results.

You will oversee campaigns on DV360, The Trade Desk, Amazon DSP, Teads and Google Ads, ensuring setups follow best practices while translating complex data into actionable

Qualifications

Experience managing and optimizing programmatic campaigns.
Ability to translate technical points to non-technical audiences.
Strong data analysis skills to identify trends.

Responsibilities

Manage and optimize client programmatic campaigns.
Develop programmatic plans to exceed client expectations.
Oversee DSP activity across DV360, Xandr, The Trade Desk, Amazon, Teads.
Analyze data to extract insights and guide optimizations.

Skills

Programmatic advertising

DV360

The Trade Desk

Amazon DSP

Google Ads

Data analysis

Campaign optimization

Communication

Cross-team collaboration

Tools

DV360

The Trade Desk

Amazon DSP

Google Ads

Job description

You will oversee campaigns on DV360, The Trade Desk, Amazon DSP, Teads and Google Ads, ensuring setups follow best practices while translating complex data into actionable

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