Programmatic Campaign Lead

Publicis Digital Experience; Greater London; Hybrid; GBP 60,000 - 90,000; Full time

Benefits offered by this job

Pension

Life Assurance

Private Medical cover

Reflection Days

Shared Parental Leave

Job summary

Zenith UK, part of Publicis Groupe, is hiring a Programmatic Manager to shape high-quality campaigns for clients across sectors. You’ll own planning and delivery, turning performance data into actionable recommendations and spotting growth opportunities.

Working within OneProgrammatic at Performics, you’ll lead a small team, collaborate with specialists, and deliver measurable client impact through strategic media decisions and innovation.

Qualifications

• Experience planning, implementing, and optimising programmatic campaigns against defined business and marketing objectives.
• Ability to select meaningful metrics and turn complex performance data into clear, actionable insights.
• Strong knowledge of programmatic platforms, with experience of DV360, The Trade Desk, or Amazon DSP.
• Quality assurance mindset with ability to identify risks and maintain accuracy across team work.
• Confident communicating campaign strategy and performance to clients and stakeholders.
• Collaborative leadership style that supports development, knowledge-sharing, and equitable ways of working.
• Curiosity about new technology, data opportunities, and industry developments with sound judgement.

Responsibilities

• Develop accurate, commercially effective media plans that deliver against client goals and create measurable value.
• Build test-and-learn roadmaps with clear hypotheses, robust measurement approaches, and opportunities to explore emerging solutions.
• Lead the end-to-end implementation of campaigns across display, online video, YouTube, Connected TV, and BVOOD.
• Improve team workflows through clear processes, effective quality assurance, appropriate automation, and close financial management.
• Analyse campaign performance across leading DSPs, translating results into practical recommendations for future activity.
• Build trusted client relationships by presenting results clearly, understanding business priorities, and identifying opportunities for growth.
• Support the development of Executives and Senior Executives through clear direction, constructive feedback, inclusive leadership, and meaningful learning opportunities

Skills

Programmatic campaign planning

Metrics & insights

DV360 / The Trade Desk / Amazon DSP

Quality assurance

Client communication

Leadership & teamwork

Curiosity in tech

Job description

Zenith UK, part of Publicis Groupe, is hiring a Programmatic Manager to shape high-quality campaigns for clients across sectors. You’ll own planning and delivery, turning performance data into actionable recommendations and spotting growth opportunities.

Working within OneProgrammatic at Performics, you’ll lead a small team, collaborate with specialists, and deliver measurable client impact through strategic media decisions and innovation.