Product Marketing Manager - Payments & Fintech

Sabre Corporation; London; On-site; GBP 50,000 - 75,000; Full time

Job summary

Join a leading company in the travel technology space as a Product Marketing Manager focusing on Payments and Fintech. In this role, you will drive market awareness and adoption of innovative financial technology solutions, collaborating with product managers and sales teams to develop strategic marketing initiatives that enhance customer engagement. The position is based in Richmond and requires in-person attendance at least three days a week, ensuring dynamic interaction and collaboration across departments.

Qualifications

• 4+ years in B2B technology or product marketing.
• Expertise in fintech/payments product marketing.
• Ability to lead in a cross-functional team.

Responsibilities

• Drive product awareness and adoption of payments products.
• Develop sales enablement materials and marketing collateral.
• Monitor market dynamics and feedback for continuous improvement.

Skills

Communication

Leadership

Strategic Thinking

Education

Bachelor’s degree in marketing, business, or equivalent

Tools

Salesforce

Microsoft Office

Salesforce Pardot

Google Analytics

Tableau

Demandbase

Job description

Product Marketing Manager - Payments & Fintech

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Product Marketing Manager - Payments & Fintech

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Headhunter | Executive Search | Consultant | ex-Meta

The product marketing principal, payments and fintech role provides marketing support to help drive business strategy; product awareness and adoption; operational readiness; and on-going campaign and sales enablement support. This role will focus on fintech and payments-related technology in travel, including products for Sabre’s airline and travel agency customers.

This position requires close interaction with Sabre product managers, third-party partners, marketing communications and sales to drive market-led priorities. Strong communication skills, including the ability to articulate and simplify complex, technical concepts related to fintech and payments, are a must.

Duties include building messaging and positioning, sales enablement materials, launching products into market, growing existing products and, in select cases, sunsetting products. While this is an individual contributor role, the principal product marketer is held accountable for business results and is expected to lead projects and influence stakeholders to achieve his or her goals.

This Role Will

• Drive market awareness and product adoption of Sabre’s payments/fintech products.
• Position Sabre as a thought leader about payments and fintech with customer-centric positioning and messaging targeted to segment and buying role, through a multi-channel approach including (e.g. webinars, whitepapers, speaking engagements, events, and updates to Sabre.com)
• Support and enable sales to articulate key messages and market problems, identify target prospect lists, leverage value-based collateral, presentations or integrated demonstrations (utilizing relevant personas), and support strategic sales pursuits
• Define and drive the product campaign and go-to-market plans from internal communications and awareness to sales enablement through external market promotion. This may include collaboration with third-party partners in the fin tech and travel domains.
• Collect testimonials or case studies and identify key customer references to advance Sabre’s stature regarding payments.
• Understand market dynamics and business and technology buyers/influencers to target, define buyer personas, and participate in relevant industry, trade and community events
• Monitor market adoption of products through the full lifecycle, and identify areas for new sales (e.g., consulting, cross-sell or up-sell opportunities, etc.)
  
  

Required Qualifications

• Bachelor’s degree in marketing, business, or equivalent
• At least 4 years of business-to-business technology, solution management or product marketing experience
• Experience with marketing or managing financial technology and payments product (s) across the product life cycle, from definition to end-of-life, including collaborating with third party partners on marketing activities
• Proactively stay informed about new advances in fintech/payments and how to market those developments relevant to our business goals
• Strong, proven leadership skills in a cross-functional, matrixed team environment with executive presence
• Self-starter who is comfortable with ambiguity and has a proven ability to operate well in a fast-paced and dynamic environment
• Excellent communication skills, written and verbal
• Proficiency with Microsoft Office applications, Salesforce, and Salesforce Pardot
• Fluency in English
• Open to working in-person from Sabre’s Richmond office in the London suburbs at least 3 days per week
  
  

Preferred Qualifications

• Travel industry experience
• Proficiency with Google Analytics, Demandbase and Tableau
• Experience with Account Based Marketing (ABM) tactics
• Language fluency in other languages besides English

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Technology, Information and Internet

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