Product Marketing Manager

Mitsubishi Electric

England

Hybrid

GBP 60,000 - 75,000

Full time

9 days ago

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Benefits offered by this job

Generous annual leave – 25 days + bank
Flexible Working – home or hybrid
Pension
Life Assurance
Private Medical, Dental Insurance
Cash Plan Scheme
Discount platform
Colleague Referral Scheme
Holiday Buy
Long Service Awards
Cycle to Work Scheme
Sports & Social Club

Job summary

Mitsubishi Electric is seeking a Product Marketing Manager in the UK to develop compelling positioning, messaging, and go-to-market strategy for defined product groups within the Commercial HVAC&R portfolio.

The role sits at the centre of the Analysis → Action → Narrative value chain, connecting Market Insights and Customer Insights with Product Management to ensure market-facing activity is insight-led and commercially impactful.

Responsibilities

  • Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
  • Provide day-to-day leadership, coaching, and development for direct reports, ensuring high performance and alignment to business priorities
  • Develop clear, differentiated value propositions aligned to product strategy and market opportunity
  • Translate product capabilities, market insight, and customer needs into compelling messaging
  • Define and execute go-to-market strategies for product launches and in-life propositions
  • Drive structured GTM planning across sales, marketing, and product teams
  • Develop tools such as battlecards, value propositions, and sales narratives
  • Enable Sales teams with clear, actionable messaging and market context
  • Capture feedback from Sales and market interactions

Job description

Role summary:

The Product Marketing Manager is responsible for developing compelling positioning, messaging, and go-to-market strategy for defined product groups within the Commercial HVAC&R portfolio.

The Product Marketing Manager sits at the centre of the “Analysis → Action → Narrative” value chain—connecting Market Insights (external data) and Customer Insights (customer understanding) with Product Management (product strategy), ensuring all market-facing activity is consistent, insight-led, and commercially impactful.

Requirements

Key Responsibilities:

  • Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
  • Provide day-to-day leadership, coaching, and development for direct reports, ensuring high performance and alignment to business priorities
  • Develop clear, differentiated value propositions aligned to product strategy and market opportunity
  • Translate product capabilities, market insight, and customer needs into compelling messaging
  • Define and execute go-to-market strategies for product launches and in-life propositions
  • Drive structured GTM planning across sales, marketing, and product teams
  • Develop tools such as battlecards, value propositions, and sales narratives
  • Enable Sales teams with clear, actionable messaging and market context
  • Act as the central connector between Product Management, Customer Insights, Market Insights, and Sales
  • Capture feedback from Sales and market interactions

Benefits

In return for your commitment, we will offer you some fantastic benefits:

  • Generous annual leave allowance - 25 days per year, plus bank holidays increasing by one day with each year of service until 27 days per year.
  • Flexible Working - we offer a range of flexible working options that include working from home or hybrid working.
  • Pension.
  • Life Assurance.
  • Private Medical, Dental Insurance and a Cash Plan Scheme - Single cover funded by Mitsubishi.
  • Access to Mitsubishi’s very own discount platform.
  • Colleague Referral Scheme.
  • Holiday Buy.
  • Long Service Awards.
  • Cycle to Work Scheme.
  • Sports & Social Club (Recent events such as theatre trips, Ascot, Paintball, The Darts)
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