Product Marketing Lead: AI-Driven Growth Engine

Euromonitor; England; Híbrido; GBP 80 000 - 120 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Hybrid working

Enhanced healthcare

Pensions

Generous holiday allowance

CSR volunteering days

Resumo da oferta

Euromonitor International is seeking a Senior Product Marketing lead to own the propositions, messaging and positioning for our syndicated portfolio. You will translate product and technology strategy into client-ready narratives that resonate across markets.

This role demands a writer who can shape strategy, equip sales and marketing teams with the right tools, and turn client and market insight into roadmap and go-to-market decisions. Hybrid UK-based role with global collaboration.

Qualificações

• 6+ years in product marketing ownership of positioning and messaging for a portfolio or product line.
• All experience must be in B2B marketing: a B2C background won't fit this role.
• A genuine writer able to produce narrative, positioning and sales materials yourself.
• Credible on data products, platforms and technology propositions.
• Commercially fluent: pipeline, win/loss, renewal and adoption data.
• Able to influence senior colleagues and get messaging adopted across regions.
• Some experience with AI, via professional role or personal projects.

Responsabilidades

• Own the propositions, messaging and positioning for the syndicated portfolio—top-level narrative to product-level value propositions.
• Translate product and technology strategy into client-ready propositions and proof points.
• Bring client, market and competitive insight back to product and tech leadership to shape roadmap and prioritisation.
• Equip commercial teams with messaging, tools and training to improve adoption, conversion and retention.
• Define target audiences and use-case frameworks to ensure resonance across industries and ICPs.
• Mine usage, adoption, pipeline, renewal and competitive data for positioning and recommendations.
• Own go-to-market for launches and releases with a clear story and enablement across regions.
• Establish a continuous customer insight programme to inform proposition and roadmap decisions.
• Build the competitive view for the portfolio and refine pricing and packaging responses.

Conhecimentos

Product marketing

Messaging & positioning

B2B marketing

Go-to-market

Cross-functional collaboration

Data products

AI familiarity

Descrição da oferta de emprego

Euromonitor International is seeking a Senior Product Marketing lead to own the propositions, messaging and positioning for our syndicated portfolio. You will translate product and technology strategy into client-ready narratives that resonate across markets.

This role demands a writer who can shape strategy, equip sales and marketing teams with the right tools, and turn client and market insight into roadmap and go-to-market decisions. Hybrid UK-based role with global collaboration.