Product Manager

City Football Group; Manchester; Hybrid; GBP 60,000 - 85,000; Full time

Benefits offered by this job

26 days annual leave

Birthday day off

Private healthcare

Dental cover

Annual discretionary bonus

Health cash plan

Pension

On-site parking

Free meals

Cycle to work

Ticket discounts

City Store offers

Job summary

Manchester City is seeking a Product Manager to shape and grow non-match-day experiences across attractions, conferencing and events. Based at our Manchester HQ, this full-time role combines discovery, delivery and ongoing evolution in a hybrid setup.

You will own the product backlog, translate strategic objectives into clear requirements and acceptance criteria, and collaborate with Design and Technology to drive customer value and commercial performance.

Qualifications

• Experience managing products across the full lifecycle.
• Ability to translate objectives into clear product requirements.
• Familiarity with agile delivery and backlog prioritisation.
• Experience coordinating stakeholders across functions.
• Using data and customer insight to inform product improvements.

Responsibilities

• Own and prioritise the product backlog from discovery to launch.
• Collaborate with Product Design and Technology to assess feasibility.
• Guide product evolution based on customer insights and analytics.
• Align roadmaps with commercial objectives and performance.

Skills

Product lifecycle management

Cross-functional collaboration

Requirements translation

Agile backlog

Stakeholder management

Data-driven decisions

Job description

Product Manager

Location: Manchester, GB

Full Time / Part Time: Full Time

Contract Type: Permanent

Based at Manchester City's HQ, this full-time permanent role will shape and grow the products that bring fans and visitors closer to the Club beyond match day. Working 37.5 hours per week in a hybrid model, you will guide products from discovery through launch, optimisation and ongoing evolution across attractions, conferencing and events, including opportunities connected with the new Medlock development.

Who We Are

Manchester City is a football club rooted in East Manchester, with a story that began in 1880 and continues to grow today. Built on resilience, belief and togetherness, success on the pitch is driven by the moments and memories shared with millions of Fans around the world. City is known for its bravery, its determination to the very end and its strong connection to where we come from. With Mancunian roots and a global outlook, we are shaped by our Fans and driven by a long-term vision, from developing future talent to supporting the communities we call home. Together, we are creating the next chapter, the City way.

The Role

This Product Manager role focuses on non-match day experiences. You’ll manage products through their full lifecycle, from early discovery and concept development to delivery, launch and ongoing improvement. Using customer insight, analytics and commercial context, you’ll identify opportunities, shape viable solutions and improve how people experience the Club beyond match day. You will use customer insight, analytics and commercial context to help identify opportunities, shape viable solutions and improve how people experience the Club beyond match day.

You will own and prioritise the product backlog, translating strategic objectives and customer needs into clear requirements, user stories, acceptance criteria and delivery plans. Working closely with Product Design and Technology, you will support feasibility assessment, coordinate testing and user acceptance, and help ensure products are operationally ready and prepared for launch.

The role brings together colleagues across Product, Design, Technology, Commercial, Fan Experience, Operations and Data. You will create alignment across different perspectives, monitor product performance and customer behaviour, and use evidence and feedback to guide roadmap priorities, product evolution and improvements to customer experience and commercial performance.

What You’ll Bring

• Experience managing products across the full lifecycle, from discovery through launch and optimisation.
• Experience working closely with Product Design and Engineering or Technology teams to shape feasible, scalable solutions.
• Ability to translate strategic objectives and customer needs into clear product requirements and delivery plans.
• Practical understanding of agile product delivery and backlog prioritisation.
• Experience coordinating stakeholders across multiple business functions to support aligned delivery.
• Ability to use data, customer insight and structured problem-solving to evaluate performance and inform product improvements.

Why Choose Us

Working at Manchester City means being supported to do your best, with the flexibility and encouragement to look after your wellbeing. We are committed to helping our people learn, grow and thrive in a culture built on collaboration, openness and hard work.

As part of our team, you will receive 26 days’ annual leave plus a day off for your birthday, private healthcare and dental cover, and an annual discretionary bonus. You will also have access to a Health Cash Plan, Employee Assistance Programme with 24/7 GP support, and a company pension and life assurance.

Manchester-based employees also benefit from free on-site parking, complimentary breakfast and lunch, and access to a range of sports and leisure clubs.

You can enjoy a range of additional benefits, including cycle to work, Give As You Earn, discounted match tickets, savings in the City Store, a free City+ subscription, stadium tour discounts, and wider retail and lifestyle offers.

City Football Group promotes equal opportunities in employment and we positively welcome applications from all candidates regardless of age, disability, gender reassignment, marriage and civil partnership, pregnancy and maternity, race, religion or belief, sex and sexual orientation.

Employment is subject to the provision of proof of eligibility to work in the UK.

Due to our safeguarding promise, all UK-based CFG roles will be subject to a DBS check upon commencing employment with us. This will be either a basic, standard or enhanced check depending on the job role and responsibilities.

All CFG recruitment communications originate from @cityfootball.com email addresses. If you receive communications from Gmail, Outlook.com or other personal email services claiming to represent CFG, please verify with the hiring team.