Product & Customer Marketer

Wearefounders; United Kingdom; On-site; GBP 42,000 - 48,000; Full time

Benefits offered by this job

Equity

Job summary

Wearefounders is seeking a hands-on Product Marketing Manager to own how we explain our AI-driven B2B SaaS products to prospects and customers, from launch to adoption. You’ll build segmented lifecycle campaigns, run our customer advisory board, and create feedback loops that keep the product team informed about market needs.

If you love copywriting, dashboards in HubSpot and Amplitude, AI-enabled content, and nurturing strong customer relationships, this is the role for you—execution with

Qualifications

• Hands-on product marketing experience in AI or B2B SaaS.
• Experience building segmented end-to-end email campaigns.
• Strong copywriting with positive stakeholder feedback.

Responsibilities

• Own how prospects and customers learn about our features across channels.
• Run segmented lifecycle and launch campaigns; build feedback loops for the product team.

Skills

Product marketing

Customer marketing

Lifecycle marketing

Email campaigns

Copywriting

AI content

Tools

HubSpot

Amplitude

Job description

View our much better version of this job spec on our careers page: https://juro.notion.site/juro-pcm

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THE KEY BITS

• Location: We can currently only accept applications from candidates that are located and have long-term working rights in the UK.

• Flexibility: We have office hubs in London and Boston, as well as no-office hubs in several European countries. We operate a choice-first work approach https://juro.notion.site/choice-first-work that lets you work fully remotely from Day One even if you're near an office hub.

• Salary: We benchmarked ca. £45,000 + equity at IC2 level in our progression framework https://juro.notion.site/progression for someone based in the UK.

• Interviews: 3 stages totalling around 3 hours over 2-3 weeks.

• Start date: As soon as you can start.

• Reporting to: Tom Bangay, Senior Director of Brand

• More info: The FAQ below, juro.com/careers https://juro.notion.site/handbook or ask [e-mail] anything.

HELP US HELP THE WORLD AGREE FASTER

Juro has big ambitions: to become the go-to platform for agreeing and managing contracts globally. And we'll need help doing it.

Legal tech is on the rise, with Goldman Sachs estimating that 44% of legal tasks can be automated https://www.law.com/legaltechnews/2023/03/30/legal-industry-reacts-to-goldman-sachs-generative-ai-report-keep-calm-and-panic/?slreturn=20231019075707 with generative AI. With the brand we have built and the agility of early stage we are well placed to capture this opportunity.

Even this simplest legal tech products can be complex, so we need to make sure our customers and prospects hear about, and understand the values of, new developments we make to Juro.

You’ll be the owner of how our prospects and customers learn about what we ship. That means communicating new features across multiple channels, conducting segmented lifecycle and launch campaigns, running our customer advisory board and building the feedback loops that keep our product team informed about what the market wants next.

Your mission is to make every Juro customer aware of, excited by, and actively use the features that make them stay.

Six months in, success means that comms have gone from monthly to a continuous cadence people engage with. If that happens:

• Demo requests go up

• Feature adoption goes up

• Net Revenue Retention (NRR) goes up

We care about building a diverse team where everyone feels they belong. That's why our perks & benefits https://juro.notion.site/benefits and choice-first work https://juro.notion.site/choice-first-work approach are designed with inclusivity in mind. Read more in our diversity, inclusion & belonging hub https://juro.notion.site/dei.

WHO WE LOOK FOR

Research shows that while men apply to jobs if they meet ~60% of criteria, women and those in traditionally under-represented groups tend to apply only if they check all boxes. So if you think you have what it takes but don't meet every single point above, please still get in touch. We'd love to have a chat and see if you could be a great fit.

To succeed here:

Every Juror finds their balance across our four core Principles https://app.notion.com/p/Principles-acf77a5d174f427eb46aa3134a206296?pvs=21 - we hire, develop and celebrate people who live them every day.

Curious how you'd fit? Try our personality quiz https://my-juro-personality.lovable.app/ to see how you map against our principles.

On top of that, you have been part of a journey where:

• You've done hands-on product marketing, customer marketing or lifecycle marketing in an AI or B2B SaaS business.

• You have built segmented email campaigns end-to-end.

• Your team members have given you strong positive feedback on your copywriting.

• You've used HubSpot, Amplitude or similar every day in your most recent role, and have built insightful dashboards.

• You’ve used AI aggressively and taken full responsibility for what it helps you produce.

• You’ve maintained strong relationships with customers (think: would they give you a good reference if we spoke to them).

This job likely isn’t for you if:

• You're looking for a purely cerebral Product Marketing role, sinking your time and words into positioning. This is an execution role.

• You want to direct/delegate or think "campaign" means a brief you hand to someone else.

• Talking to customers feels like a distraction from the actual work.

OUR MISSION

Juro exists to help the world agree faster by making it incredibly easy for anyone to agree and manage legal contracts.

Frustrated by the absurdly slow process of taking a contract from inception through to agreement, Juro co-founders Richard and Pavel thought there must be a better way. They set out in 2016 to build a flexible, collaborative platform that anyone could use to process a legal contract end-to-end in their browser.

Fast forward 8 years and we have helped our customers process 2 million contracts in over 85 countries. Some of the world’s fastest-growing businesses, like Deliveroo, Remote, and Trustpilot have relied on Juro to help them streamline routine contracts at scale across multiple years of their growth.

But our story is just beginning. Read more about our vision for intelligent contract automation https://juro.com/blog/vision-2024.

GOT MORE QUESTIONS?

Check if they're answered on:

• Our extended job description for this role: https://juro.notion.site/juro-pcm

• Our company handbook: https://juro.notion.site/handbook https://juro.notion.site/handbook?pvs=4

• Our careers page: https://juro.notion.site https://juro.notion.site/

There, you'll find answers on topics such as career progression, inclusion & belonging, the interview process, benefits and more. Or reach [e-mail] for anything.