Premium Retail General Manager - Customer Experience Lead

Massimo Dutti; Bromley; On-site; GBP 42,000 - 58,000; Full time

Job summary

Massimo Dutti in Bromley seeks a General Manager to lead the performance of a premium retail store, setting the customer experience tone and driving commercial results while building an inclusive, high-performing team culture.

The role requires a hands-on leader who balances people, product and performance, creating a welcoming environment for customers and colleagues as part of the Massimo Dutti brand.

Qualifications

• Experience leading a fast-paced premium retail operation.
• Strong commercial results and ability to drive performance through people.
• Confident leadership of teams, including coaching and performance conversations.
• Strong operational discipline (stock, shrinkage, cash, compliance).

Responsibilities

• Own store performance using data, insight and product knowledge.
• Deliver sales, productivity and profitability through clear priorities.
• Use KPIs and internal tools to identify opportunities and act quickly.
• Execute commercial launches and marketing initiatives with discipline.
• Stay aware of competitors and trends, sharing insights with the business.
• Ensure merchandising reflects best sellers, trends and customer demand.

Skills

Ownership

Calm under pressure

Adaptability

People development

Values & integrity

Commercial & trend awareness

Job description

Massimo Dutti in Bromley seeks a General Manager to lead the performance of a premium retail store, setting the customer experience tone and driving commercial results while building an inclusive, high-performing team culture.

The role requires a hands-on leader who balances people, product and performance, creating a welcoming environment for customers and colleagues as part of the Massimo Dutti brand.