PPC Manager

TieTalent; Shrewsbury; Hybrid; GBP 30,000 - 35,000; Full time

Job summary

An established industry player is seeking a dynamic PPC Manager to lead innovative paid search campaigns. In this role, you'll be responsible for planning and executing strategies that drive performance and meet client KPIs. Collaborating with a talented team, you will leverage your analytical skills to optimize campaigns across platforms like Google Ads and Bing Ads. With flexible remote working options and a commitment to professional development, this opportunity is perfect for those looking to make a significant impact in the digital marketing landscape.

Benefits

Flexible remote working options

Workplace Pension

Comprehensive training program

Company Laptop and workspace setup

25 days’ holiday plus bank holidays

Qualifications

• Proven experience managing PPC campaigns across various platforms.
• Strong analytical skills to interpret data and generate insights.

Responsibilities

• Manage paid search campaigns across multiple platforms for various clients.
• Conduct keyword research and competitor analysis.

Skills

PPC Campaign Management

Analytical Skills

Keyword Research

Budget Management

A/B Testing

Client Relationship Management

Tools

Google Ads

Bing Ads

Google Analytics

Google Tag Manager

Job description

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About

PPC Manager

MNA Digital is a highly rated digital marketing agency seeking a PPC Manager to join their team.

The PPC Manager will be responsible for planning, executing, optimizing, and reporting on paid search campaigns across multiple platforms for various clients. This role requires managing campaigns to drive performance, ROI, and meet client KPIs, ensuring high standards of service delivery.

You will report directly to the Head of Paid Search and collaborate with designers and content specialists to deliver integrated digital marketing strategies.

Key Duties

1. Campaign Management: Manage paid search campaigns across Google, Ads, Bing Ads, Facebook Ads, LinkedIn Ads, and other platforms.
2. Performance Analysis and Reporting
3. Keyword Research and Optimization: Conduct keyword research and competitor analysis.
4. Testing and Campaign Refinement: Plan and execute A/B testing for ads, landing pages, and other elements.
5. Budget Management: Ensure efficient spend across campaigns.
6. Industry Knowledge: Stay current on PPC trends, tools, and best practices.
7. Strategy Development: Contribute to new business strategies.

This role requires autonomy and accountability, with proactive campaign management, client relationship maintenance, and efficient work to meet objectives.

Requirements

• Proven experience managing PPC campaigns on platforms like Google Ads, Bing Ads, and social media advertising (Facebook, LinkedIn, etc.).
• Strong analytical skills with the ability to interpret data and generate insights.
• Experience with Google Analytics, Google Tag Manager, and other PPC tools.
• Deep understanding of PPC strategies, bid management, keyword research, and campaign optimization.
• Attention to detail and ability to manage multiple campaigns simultaneously while meeting deadlines.
• Collaborative work ethic with other departments for integrated campaigns.
• Previous agency experience is preferred.

The Benefits

• Competitive salary
• Flexible remote working options
• Workplace Pension
• Comprehensive training program
• Company Laptop and workspace setup
• 25 days’ holiday plus bank holidays

Additional Details

Location: Shropshire

Salary: £30,000 - £35,000 based on skills and experience

Hours: Monday – Friday, 9:00 am – 5:30 pm

Nice-to-have Skills

• Facebook Ads
• Google Analytics
• Google Tag Manager

Work Experience

• SEM / Traffic

Languages

• English

Seniority Level

Entry level

Employment Type

Full-time

Job Function

Marketing and Sales

Industries

Technology, Information and Internet