PPC Growth Specialist - E-commerce Performance

The Boots Company PLC; Nottingham; On-site; GBP 30,000 - 42,000; Full time

Benefits offered by this job

Boots Retirement Savings Plan

Discretionary annual bonus

Generous employee discounts

Enhanced leave pay

Flexible benefits scheme

Employee Assistance Programme

Job summary

The Boots Company PLC is seeking a Paid Media Specialist to join the ROI e-commerce team in Nottingham. You will manage the day-to-day PPC accounts, work with agencies, and support the development of Boots ROI’s paid search strategy across product categories.

You’ll collaborate with Google/Bing teams to optimize budgets, report results, and drive growth. 2–3 years PPC experience with SA360/GA/Google Ads is desirable.

Qualifications

• 2–3 years of PPC experience in a similar role.
• Hands-on SA360, GA, and Google Ads experience.
• Proficiency in managing large marketing budgets and ensuring optimal deployment in-channel.
• A passion for PPC and innovation with a growth mindset.
• Strong attention to detail and ability to craft a data-driven story.

Responsibilities

• Manage day-to-day PPC strategy across key product categories, including budget management and ROAS-focused prioritisation.
• Drive strategy development and innovation in Paid Search with agencies and internal teams.
• Measure, report and communicate Paid Search results to stakeholders.
• Collaborate with Ecommerce, Marketing and Finance to align PPC with business priorities.
• Oversee a Tier One Google Account and collaborate with leading teams.
• Direct line management of 1 E-commerce Executive.

Skills

PPC

SA360

Google Analytics

Google Ads

Budget management

Data analysis

Strategic thinking

Communication

Tools

SA360

Google Analytics

Google Ads

Job description

The Boots Company PLC is seeking a Paid Media Specialist to join the ROI e-commerce team in Nottingham. You will manage the day-to-day PPC accounts, work with agencies, and support the development of Boots ROI’s paid search strategy across product categories.

You’ll collaborate with Google/Bing teams to optimize budgets, report results, and drive growth. 2–3 years PPC experience with SA360/GA/Google Ads is desirable.