Platform Growth Specialist | Performance Marketing

Apple Inc.; Greater London; Hybrid; GBP 70,000 - 110,000; Full time

Job summary

Apple Inc. in London is seeking a Platform Specialist (Industry Vertical) to help growing adoption of Apple's advertising platforms and to manage strategic accounts in the Marketing sector.

You will advise clients on how to optimise campaigns to meet business goals and maximize value from Apple’s advertising products. The role emphasizes analytical thinking, collaboration across teams, and a deep understanding of performance advertising within the mobile and finance/tech/telco ecosystems.

Qualifications

• Experience in account management or client-facing sales within advertising or tech sectors.
• Strong background in performance marketing and mobile app ecosystems.
• Solid understanding of metrics and benchmarks across fintech/tech/telco sectors.
• Excellent collaboration, prioritisation and planning capabilities.
• Advanced Excel skills and data-driven decision making.
• Ability to work under tight deadlines with a calm approach.

Responsibilities

• Own and grow a book of business within the Industry vertical and optimise campaigns.
• Increase awareness of Apple's advertising platforms across the industry.
• Maintain outreach via email, phone and meetings to hit business goals.
• Collaborate with Manager and Client Partner team for execution and alignment.
• Develop strategy for long-term success across your client portfolio.
• Act as a thought-leader within the category for clients and agencies.
• Use data sets to understand how to grow customers' business.
• Partner with regional colleagues and stakeholders such as marketing and product.
• Contribute to an inclusive team culture focused on revenue and customer satisfaction.

Skills

Account management

Sales experience

Performance advertising

Excel literacy

Analytical skills

Collaboration skills

Job description

Apple Inc. in London is seeking a Platform Specialist (Industry Vertical) to help growing adoption of Apple's advertising platforms and to manage strategic accounts in the Marketing sector.

You will advise clients on how to optimise campaigns to meet business goals and maximize value from Apple’s advertising products. The role emphasizes analytical thinking, collaboration across teams, and a deep understanding of performance advertising within the mobile and finance/tech/telco ecosystems.