Performance Media Manager

EQUATOR

City Of London

On-site

GBP 65,000 - 90,000

Full time

29 hours ago
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Benefits offered by this job

Pension Scheme
10% Employer Match
34 days holidays
Free Gym Membership
Private Healthcare
Mental Health Support
Cycle to Work 42%
Enhanced Parental Leave
Daily Coffee & Friday Drinks
Social Events
Long-term Rewards
Flexible Working

Job summary

Equator is seeking a performance marketing specialist to lead programmatic and paid social activity across client campaigns. You will shape strategy with the Head of Performance Media and drive cross‑channel integration from planning to optimisation, ensuring high standards and delivering scalable results.

You will partner with search, content, CRM and CRO teams, coach colleagues and stay ahead of industry trends to keep Equator at the forefront of performance marketing.

Qualifications

  • You have a proven track record in performance marketing, with deep hands on programmatic and social experience and a strong understanding of how paid channels work together.
  • You build strong relationships with media partners and platforms to get the best results for clients.
  • You think ahead and act proactively, bringing a recommendation with every problem.
  • You enjoy coaching others and sharing what you know.

Responsibilities

  • Leading programmatic strategy, planning and optimisation across display, CTV, audio and DOOH.
  • Running activity on new channels such as Prime Video, Netflix and Reddit, taking them from first test to scale.
  • Delivering paid social campaigns for a portfolio of clients.
  • Setting stretching, achievable targets for clients and making sure we deliver them.
  • Owning accurate, insightful reporting, and finding ways to improve measurement and automate routine work.
  • Bringing a holistic view of marketing to integrated strategies, working with our search, content, CRM and CRO teams so every channel works together to drive client results.
  • Supporting the client services team as a point of escalation for performance marketing clients, and helping shape client-specific campaign strategies.
  • Keeping up to date with industry trends, platform changes and guidelines, and sharing that knowledge with the team.
  • Identifying technologies that strengthen our services and keep us ahead across performance channels.
  • Sharing our performance marketing work across the business through presentations, case studies and company communications.
  • Bringing fresh, creative ideas to meet client needs.
  • Working with the business development team to spot and act on sales opportunities.
  • Representing Equator at relevant industry events.

Job description

You play a key part across our programmatic, paid social, affiliate and emerging channels and work closely with the Head of Performance Media to shape and deliver Equator’s performance marketing strategy. You will be responsible for making sure that every client campaign meets our high standards while helping to expand the volume and type of campaigns that we run.

Main Responsibilities
  • Leading programmatic strategy, planning and optimisation across display, CTV, audio and DOOH.
  • Running activity on new channels such as Prime Video, Netflix and Reddit, taking them from first test to scale.
  • Delivering paid social campaigns for a portfolio of clients.
  • Setting stretching, achievable targets for clients and making sure we deliver them.
  • Owning accurate, insightful reporting, and finding ways to improve measurement and automate routine work.
  • Bringing a holistic view of marketing to integrated strategies, working with our search, content, CRM and CRO teams so every channel works together to drive client results.
  • Supporting the client services team as a point of escalation for performance marketing clients, and helping shape client-specific campaign strategies.
  • Keeping up to date with industry trends, platform changes and guidelines, and sharing that knowledge with the team.
  • Identifying technologies that strengthen our services and keep us ahead across performance channels.
  • Sharing our performance marketing work across the business through presentations, case studies and company communications.
  • Bringing fresh, creative ideas to meet client needs.
  • Working with the business development team to spot and act on sales opportunities.
  • Representing Equator at relevant industry events.
The Ideal Candidate
  • You have a proven track record in performance marketing, with deep hands on programmatic and social experience and a strong understanding of how paid channels work together.
  • You build strong relationships with media partners and platforms to get the best results for clients.
  • You think ahead and act proactively, bringing a recommendation with every problem.
  • You enjoy coaching others and sharing what you know.
Some of the technologies you might work with:
  • Programmatic DSPs
  • CTV, audio and DOOH buying platforms
  • Social advertising platforms (Meta, LinkedIn, TikTok and more)
  • CM360
  • Google Analytics 4
  • Looker Studio
  • ESP and CRM platforms
  • Affiliate Marketing Platforms
What's in it for you?

We want a secure future for all our team. Join our Pension Scheme and 10% will be matched by us.

Lots of holidays

34 days holidays so we can all relax and enjoy our time off. Also, you get an extra day for every year you work (up to 5 extra days)

Free Gym Membership

Exclusive membership to the hi-tech Village Gym, or a contribution to a gym of your choice

We have been a champion of flexible working long before the pandemic

Free Private Healthcare

Every team member gets private healthcare, to make sure you get access to the best treatment.

Mental health aware

We are passionate about mental health, so everyone gets access to our 24/7 Employee Assistance Programme. You can also become one of our mental health first aiders.

42% off a New Bike

Take part in the Cycle-to-Work scheme and save up to 42% on a new bike.

Enhanced Maternity & Paternity Leave

We are a family-oriented company. Get enhanced maternity and paternity leave and a huge celebration when you bring in the baby!

Daily Coffee, Friday Drinks and Mountains of Fruit

Fresh fruit, bottomless caffeine, and celebratory drinks every Friday for a week well done!

The Best Social Scene

From summer BBQs on a private island on Loch Lomond to Christmas glamour there's always something to look forward to.

You get a grand every time one of your friends join the team.

Long-term service rewards

The longer you stay, the more we celebrate you. At each major milestone you'll get a surprise gift as a big thank you.

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