Performance Marketing Specialist

Oh Polly; London; On-site; GBP 45,000 - 56,000; Full time

Job summary

An innovative fashion brand is seeking a passionate Performance Marketing Specialist to join their dynamic digital marketing team. This exciting role focuses on driving user acquisition and retention through strategic paid marketing campaigns. You will collaborate across global markets, optimizing performance and delivering data-driven insights to stakeholders. The company offers a vibrant work environment with opportunities for growth, a competitive salary, and attractive perks, including discounts on products and corporate gym membership. If you are ready to elevate your career in the fashion sector, this is the perfect opportunity for you.

Benefits

50% discount on products

Corporate gym membership

Cycle to work scheme

25 days annual leave + Birthday leave

Learning and Development opportunities

Company Pension

Qualifications

• 3+ years of experience in digital marketing, especially in paid media.
• Excellent communication and organizational skills.

Responsibilities

• Support growth strategy for customer acquisition and retention.
• Optimize campaigns for improved results month-on-month.
• Collaborate with creative teams for content acquisition.

Skills

Digital Marketing

Paid Media Management

Google Analytics

Google Ads

Meta Ads Manager

TikTok Ads Manager

SnapChat Ads Manager

Data Analysis

Communication Skills

Organizational Skills

Job description

About Oh Polly

Founded in 2015, Oh Polly is a fast-growing, social first fashion brand that creates trend driven, high quality premium products. With a focus on innovation, global responsibility, and ethics. We’ve built a combined social following of over 10 million across our brands, including Bo+Tee; our activewear line. Operating across multiple global offices, we are a dynamic team offering ambitious individuals the chance to thrive, grow, and take their careers to the next level.

The Role:

The Digital Marketing Department at Oh Polly is going through an exciting period of growth and requires a passionate and talented digital marketing specialist to join their fast paced team.
As Performance Marketing Specialist, you will play a vital role within the team, with a key focus on Paid Marketing. You will be collaborating with teams across the organisation and global markets to develop and execute best-in-class digital performance campaigns to drive efficient user acquisition and user retention.

This role is best suited for someone who has a demonstrable experience within digital marketing and is looking to refine their expertise further within the fashion sectorwithin an in-house performance marketing team.

Responsibilities:

• Support the growth strategy to drive customer acquisition, retention and engagement across Paid Media, including search, Paid Social and Affiliates.
• Optimising campaigns to achieve increased results month-on-month in line with the company wide targets.
• Deliver on user growth targets, whilst maintaining efficient ROAS, CPC’s, CPA and CAC.
• Record and communicate paid marketing performance using data driven insight to wider stakeholders, ensuring that any variance against target is explained.
• Understand last click, MMM and attribution funnels
• Drive innovation of Paid Media activity, implementing test and learn approach to ensure market leading activity and maximise return on investment.
• Work collaboratively with the Oh Polly creative teams to acquire content for launches, promotions and activations.

Required Skills & Qualifications:

• 3+ years experience is desired within a digital marketing role.
  Proven experience of managing paid media activity (gained from working for an advertiser or media agency).
• Excellent communication skills at all levels.
• Experience of Google Analytics, Google Ads, Meta, TikTok, SnapChat ads managers
• Great multitasker and organisational skills.
• A team player who is proactive and is able to work autonomously.
• Highly numerate and experienced on excel
• Proactive and positive attitude

What's on offer?

• 50% discount on all Oh Polly, Bo+Tee products.
• Salary: £45,000 - £55,500
• Hours: Monday – Friday 9.00-5.30 (Flexi start & finish)
• Learning and Development opportunities.
• Corporate gym membership.
• Cycle to work scheme.
• 25 days annual leave + an extra day for your Birthday
• Company Pension

This Company is an equal opportunities employer
Oh Polly job positions are open to all suitably qualified candidates, regardless of age, disability, gender reassignment, marriage or civil partnership, pregnancy or maternity, race, religion or belief, sex or sexual orientation.