Performance Marketing Manager

ZipRecruiter; Leeds; Hybrid; GBP 60,000 - 65,000; Full time

Job summary

Join a dynamic, high-growth company as a Performance Marketing Manager in Leeds. This hybrid role entails owning performance marketing strategies, managing multi-channel campaigns, and driving measurable results. Work closely with cross-functional teams to enhance brand awareness and generate quality leads while enjoying a competitive salary and collaborative environment.

Benefits

Competitive salary and bonus potential

Hybrid working setup

Direct influence over marketing strategy

Collaborative and innovative environment

Long-term progression opportunities

Qualifications

• 3–5+ years experience in performance marketing, ideally in SaaS or B2B.
• Proven track record of generating qualified leads.
• Expertise in platforms like Google Ads and LinkedIn Campaign Manager.

Responsibilities

• Lead performance marketing strategy across various digital channels.
• Build and execute multi-channel campaigns and optimize funnels.
• Collaborate with content, product, and sales teams.

Skills

Performance Marketing

Data-Driven Marketing

Campaign Management

Digital Metrics

Conversion Rate Optimization (CRO)

Tools

Google Ads

Meta Ads

LinkedIn Campaign Manager

YouTube

GA4

Job description

Job Description

Performance Marketing Manager – Leeds (Hybrid) – £60,000 to £65,000

An exciting opportunity has arisen for a Performance Marketing Manager to join a fast-growing, business based in Leeds. This is a hands-on, strategic role where you’ll take ownership of all things performance marketing – from campaign build to optimisation and reporting.

You’ll be responsible for delivering scalable, high-impact campaigns across a range of digital channels, working closely with internal teams to drive awareness, generate quality leads, and ultimately boost revenue. If you're a data-driven marketer who thrives in a fast-paced environment, this role offers plenty of scope to make your mark.

Key Responsibilities:

• Lead the performance marketing strategy across paid search, paid social, display, retargeting, and organic growth channels
• Build and execute multi-channel campaigns using platforms such as Google Ads, LinkedIn, Meta, and YouTube
• Optimise end-to-end funnels – from ad creative through to landing page and conversion
• Own campaign tracking and performance reporting using tools such as GA4, Looker Studio, and Hotjar
• Test, learn, and scale – run A/B experiments and continuously refine performance
• Collaborate with wider teams across content, product, and sales to ensure alignment
• Manage budgets effectively, focusing on metrics like ROAS, CPL, and downstream revenue impact
• Explore the use of automation and AI tools to enhance campaign efficiency and creative testing

What We’re Looking For:

• 3–5+ years of experience in performance marketing, ideally in a SaaS, tech, or high-growth B2B environment
• A proven track record of generating qualified leads and driving measurable results
• Expertise across platforms including Google Ads, Meta Ads, LinkedIn Campaign Manager, and YouTube
• Strong understanding of funnel performance, CRO, and digital buyer behaviour
• Familiarity with landing page tools like Webflow or Unbounce
• Passion for data, metrics, and marketing performance analytics
• Adaptable and curious – comfortable in fast-moving environments and keen to explore new tools
• Leeds-based or able to commute to the office regularly

Nice to Have:

• Experience marketing a product in an emerging or niche category
• Background in building and scaling marketing functions from scratch
• Exposure to AI-led or automation-heavy marketing processes
• A creative flair with an understanding of consumer-style marketing in B2B contexts

Why Apply?

• Be part of a high-growth business with big ambitions
• Direct influence over marketing strategy and brand direction
• Collaborative, innovative environment where your input really matters
• Hybrid working setup with an energised, in-office team culture
• Competitive salary, bonus potential, and long-term progression

Interested?

Interviews are set to begin from Thursday 26th June, so if you’re keen to learn more, please reach out to me directly at: [e-mail]