Performance Director — Digital Growth Leader (Hybrid)

Air Recruitment; England; Hybrid; GBP 55,000 - 65,000; Full time

Benefits offered by this job

Benefits

Hybrid work model

Job summary

Air Recruitment in Lichfield is seeking a Performance Director to lead a high‑performing digital marketing practice on a hybrid basis, with a salary band of £55,000–£65,000 plus benefits. You will drive client results, shape the agency's strategic direction and develop talented teams to sustain growth.

The role requires senior digital performance leadership with multi‑channel expertise, strong analytics, and the ability to translate data into commercial recommendations.

Qualifications

• Significant experience in a senior digital marketing or performance leadership role, ideally within an agency environment.
• Strong understanding of digital performance across multiple channels and disciplines, with ability to evaluate and challenge strategies.
• Proven track record of improving client performance and delivering measurable commercial results.
• Experience leading, coaching and developing high-performing teams.
• Strong analytical capabilities, turning complex data into actionable commercial recommendations.
• Excellent commercial awareness, including budgets, profitability, ROI and operational efficiency.
• Confidence working with senior stakeholders and influencing strategic decisions.
• Collaborative, proactive leadership.

Responsibilities

• Taking overall ownership of client performance, ensuring campaigns deliver measurable commercial results.
• Leading, mentoring and developing specialist performance teams, with accountability and continuous improvement.
• Overseeing performance across multiple digital disciplines with consistent delivery, reporting and optimisation.
• Identifying underperformance and implementing strategies to improve client outcomes.
• Translating performance data into actionable insights and recommendations for Strategy and Client Services.
• Establishing best practices, benchmarks and quality standards across the agency.
• Managing delivery efficiency, budgets and commercial performance for profitable client relationships.
• Championing collaboration across Demand, Discovery and Experience for integrated solutions.
• Exploring AI, automation and emerging tech to improve performance and delivery.
• Contributing to the agency's wider strategic direction and capabilities.

Skills

Digital marketing leadership

Performance marketing

Agency experience

Analytics

Stakeholder management

Job description

Air Recruitment in Lichfield is seeking a Performance Director to lead a high‑performing digital marketing practice on a hybrid basis, with a salary band of £55,000–£65,000 plus benefits. You will drive client results, shape the agency's strategic direction and develop talented teams to sustain growth.

The role requires senior digital performance leadership with multi‑channel expertise, strong analytics, and the ability to translate data into commercial recommendations.