Performance Business Director

Publicis Groupe ANZ; Greater London; On-site; GBP 90,000 - 150,000; Full time

Job summary

Zenith International is seeking a Performance Business Director to lead and shape the performance strategy for reMarkable. This role blends data, media and commercial thinking to drive measurable business outcomes, partnering with senior clients and cross-functional teams across markets.

You will translate commercial goals into robust media plans, influence investment decisions, and establish strong measurement and attribution frameworks to show impact.

Qualifications

• Strong experience in performance marketing and digital planning with data-driven impact.
• Ability to connect CPA, CVR and ROAS to business outcomes.
• Expertise in at least one paid channel and guiding specialists.
• Commercial awareness with investment alignment to priorities.
• Experience with DTC, e-commerce or consumer brands globally.
• Clear, engaging communication to diverse audiences.
• Proven leadership to unite teams for integrated execution.

Responsibilities

• Set strategic direction for performance across paid search, social and programmatic.
• Translate goals into media plans with investment strategy and forecasting.
• Partner with senior clients to shape conversations on performance and growth.
• Lead cross-channel integration with planning, data and tech teams.
• Establish measurement and attribution frameworks in business context.
• Identify opportunities to improve efficiency and scale across platforms.
• Guide channel specialists to deliver high-quality, aligned outputs.

Skills

Performance marketing

Digital planning

Data interpretation

Cross-functional leadership

Commercial acumen

Strategic storytelling

Multi-market experience

Job description

Overview

We are hiring a Performance Business Director to lead and shape the performance strategy for reMarkable—one of the world’s most exciting DTC technology brands. This is a role where strategy meets impact, bringing together data, media and commercial thinking to drive real business outcomes. You’ll partner closely with senior clients and cross‑functional teams, creating a clear and compelling performance narrative across markets. If you enjoy connecting insight to action and influencing at a senior level, this is an opportunity to make a measurable difference.

Responsibilities

• Set the strategic direction for performance activity across Paid Search, Paid Social and Programmatic, ensuring a clear and unified approach.
• Translate commercial goals into robust media plans, including investment strategy, campaign design and performance forecasting.
• Act as a senior partner to client stakeholders, shaping conversations around performance outcomes, measurement and growth opportunities.
• Lead cross‑channel integration, working closely with planning, data, and technology teams to deliver cohesive strategies.
• Establish strong measurement and attribution frameworks, ensuring performance is understood in the context of wider business drivers.
• Identify and test new opportunities across platforms, formats and audience strategies to improve efficiency and scale.
• Guide and support channel specialists, creating alignment, clarity and high‑quality delivery across the team.

Qualifications

• Strong experience in performance marketing and digital planning, with the ability to connect data, media activity and commercial impact.
• Confidence working across key performance metrics such as CPA, CVR and ROAS, along with a clear understanding of measurement approaches.
• Expertise in at least one paid channel, with the ability to guide specialists and translate detail into strategic recommendations.
• Commercial awareness, including experience shaping scopes of work and aligning investment decisions to business priorities.
• Experience working with DTC, e‑commerce or consumer‑focused brands, ideally in a global or multi‑market context.
• Clear and engaging communication style, able to simplify complex ideas for different audiences.
• Proven leadership capability, with experience bringing together teams to deliver integrated, high‑quality outcomes.

Benefits

Zenith International offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You’ll also have access to a range of additional initiatives.

Publicis Groupe works primarily from the office or our clients' office four days per week.

Equal Opportunity & Accessibility

At Zenith International we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs—for example, related to disability, neurodivergence, or a health condition—please let us know. We’ll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change—building a culture where everyone feels seen, respected, and genuinely included.