Partnerships Manager

Foundation Partners; Greater London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading brand collaboration firm in Greater London is seeking a Partnerships Manager to spearhead their brand collaboration engine. This role focuses on building and scaling partnerships across diverse sectors including health tech and corporate wellness. The ideal candidate has 5+ years in partnerships or brand marketing and excels in strategy development and stakeholder management. Success in this role requires a strong commercial instinct and the ability to track and optimize partnership performance across multiple channels.

Qualifications

• 5+ years’ experience in partnerships, business development or brand marketing.
• Background in DTC health tech, wellness, or consumer products preferred.
• Proven track record of successful brand partnerships.

Responsibilities

• Develop and manage partnerships roadmap focused on revenue goals.
• Lead delivery of co-branded campaigns across various channels.
• Act as main contact for all partners and negotiate terms.

Skills

Partnership strategy development

Business development

Stakeholder management

Negotiation skills

Data analysis

Commercial instinct

Job description

Partnerships Manager

My client is looking for a Partnerships Manager to build and scale our brand collaboration engine. This is a high‑impact role sitting at the intersection of brand, growth, and commercial performance. The role is focused on digital and brand partnerships and does not include events, conferences or trade show management.

About the Role

You’ll identify high‑value partners, shape joint go‑to‑market strategies, and own execution from concept through to measurable impact. Acting as the connective tissue between the client (confidential) and a portfolio of partners, you’ll work across wearable health tech, sleep and recovery, luxury wellness, longevity clinics, and corporate wellness.

This role blends strategy and execution — ideal for someone who enjoys building partnerships from the ground up and seeing them through to results.

What You’ll Do

Partnership Strategy & Pipeline

• Develop and manage a partnership roadmap aligned to brand, growth and revenue goals
• Identify and prioritise partners across key verticals (health tech, recovery, longevity, wellness, media, corporate platforms)
• Build business cases including audience overlap, incentive alignment and ROI potential
• Continuously scan the market for new collaboration opportunities

Activation & Execution

• Lead end‑to‑end delivery of co‑branded campaigns across email, social, landing pages and offers
• Map partner channels and build activation plans to maximise reach, engagement and revenue
• Collaborate with internal teams (creative, growth, product, science) to deliver campaigns
• Develop creative partnership concepts that provide real value to both audiences

Performance & Optimisation

• Define and track KPIs across awareness, engagement, traffic, conversion and revenue
• Report on performance and run post‑campaign analysis
• Optimise partnerships over time, testing new formats and deepening high‑performing relationships

Relationship Management

• Act as the main point of contact for all partners
• Negotiate terms, co‑investment structures and exclusivity agreements
• Maintain a clear pipeline/CRM of active and prospective partnerships

What We’re Looking For

• 5+ years’ experience in partnerships, business development or brand marketing
• Background in DTC health tech, wellness, neurotech or consumer products preferred
• Proven track record of building and scaling brand partnerships that drive measurable results
• Strong commercial instinct with a focus on value exchange and revenue impact
• Highly organised, with the ability to manage multiple partnerships simultaneously
• Data‑literate, comfortable using performance data to inform decisions
• Confident communicator with strong stakeholder management and negotiation skills
• Self‑starter who thrives in a fast‑paced, high‑growth environment

Bonus

• Existing network across wearable tech, longevity, wellness or corporate health