Partnership Manager - Non Endemic and Agency

B&Q plc

Eastleigh

Hybrid

GBP 50,000 - 70,000

Full time

5 days ago
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Benefits offered by this job

Flexible & Hybrid Working
Career Growth & Development
Competitive Reward Package
Colleague Discounts

Job summary

B&Q plc is seeking a Partnership Manager to own and grow a portfolio of agency and advertiser partners within the Retail Media space. You will drive revenue targets, build strategic plans and foster strong relationships with brands and agencies to deliver multi‑channel campaigns.

Join a collaborative team using Salesforce for pipeline management, with hybrid working options and a competitive reward package.

Qualifications

  • Proven experience in Retail Media, media sales, digital advertising, strategic partnerships or similar.
  • Good understanding of advertiser needs, agency media planning and buying processes, media channels and campaign measurement; Retail Media knowledge desirable.
  • Demonstrable success meeting or exceeding sales targets through consultative, value-based selling and growing advertiser/agency relationships.
  • Strong commercial acumen with experience developing proposals, negotiating commercial agreements and converting opportunities.
  • Ability to create account growth plans and manage a commercial pipeline with clear priorities and updates.
  • Experience using CRM tools, ideally Salesforce, to manage pipeline, opportunities and forecasting.
  • Good understanding of advertiser needs, media channels and campaign measurement; Retail Media knowledge desirable.
  • Confident relationship-building, influencing and presentation skills across internal and external stakeholders.
  • Ability to use data and campaign results to shape recommendations and decision-making.
  • Proven success in winning new advertiser or agency business, taking opportunities from prospecting to securing investment.

Responsibilities

  • Own and grow a portfolio of agency, near-endemic and non-endemic advertisers, delivering against revenue and growth targets.
  • Identify, prospect and convert new business opportunities while growing investment from existing advertisers and agency partners.
  • Build strategic account plans aligning advertiser objectives with B&Q Media's audience and capabilities.
  • Develop and maintain strong relationships with brands, agencies and retail media teams as a trusted commercial partner.
  • Lead consultative sales conversations, creating media solutions that deliver measurable results for advertisers.
  • Manage pipeline, forecasting and opportunity tracking through Salesforce to ensure target achievement.
  • Collaborate with agency partners and internal stakeholders to secure inclusion in media plans and unlock new revenue opportunities.
  • Work with Planning, Media Operations and Campaign teams to develop and deliver impactful multi-channel campaigns.
  • Use campaign insights and performance data to demonstrate value, renewals and long-term advertiser investment.
  • Stay ahead of retail media trends, competitor activity and advertiser needs to shape opportunities and propositions.
  • Represent B&Q Media externally through agency meetings, industry events and partner engagements.

Skills

Retail media
Media sales
Agency partnerships
Consultative selling
CRM tools (Salesforce)
Relationship building

Tools

Salesforce

Job description

We believe anyone can improve their home to make life better. From our Southampton Store Support office (SSO) we equip our stores, our people, and our whole business with everything it takes to help our millions of customers create a home they'll love. Join us as a Partnership Manager and you'll be a big part of this. What's the job?:

  • Own and grow a portfolio of agency, near-endemic and non-endemic advertisers, delivering against ambitious revenue and growth targets.
  • Identify, prospect and convert new business opportunities while growing investment from existing advertisers and agency partners.
  • Build strategic account plans that align advertiser objectives with B&Q Media's audience and media capabilities.
  • Develop and maintain strong relationships with brands, agencies and retail media teams, becoming a trusted commercial partner.
  • Lead consultative sales conversations, creating compelling media solutions that deliver measurable results for advertisers.
  • Manage pipeline performance, forecasting and opportunity tracking through Salesforce to ensure target achievement.
  • Collaborate with agency partners and internal stakeholders to secure inclusion in media plans and unlock new revenue opportunities.
  • Work closely with Planning, Media Operations and Campaign teams to develop and deliver impactful multi‑channel campaigns.
  • Use campaign insights and performance data to demonstrate value, drive renewals and grow long‑term advertiser investment.
  • Stay ahead of retail media trends, competitor activity and advertiser needs to help shape new commercial opportunities and proposition development.
  • Represent B&Q Media externally through agency meetings, industry events and key partner engagements.
What we need
  • Proven experience in Retail Media, media sales, digital advertising, strategic partnerships, agency partnerships or a similar commercial environment.
  • Good understanding of advertiser needs, agency media planning and buying processes, media channels and campaign measurement; Retail Media knowledge is highly desirable.
  • Demonstrable success meeting or exceeding sales targets through consultative, value‑based selling, alongside growing advertiser or agency relationships.
  • Strong commercial acumen, with experience developing proposals, negotiating commercial agreements and converting opportunities.
  • Ability to create account growth plans and manage a commercial pipeline with clear priorities and accurate updates.
  • Experience using CRM tools, ideally Salesforce, to manage pipeline, opportunities and forecasting.
  • Good understanding of advertiser needs, media channels and campaign measurement; Retail Media knowledge is highly desirable.
  • Confident relationship‑building, influencing and presentation skills across internal and external stakeholders.
  • Ability to use data, insight and campaign results to shape recommendations and support decision‑making.
  • Proven success proactively winning new advertiser or agency business, taking opportunities from prospecting and qualification through to securing investment. At B&Q, we're building more than great homes - we're building great careers.
When you join us, you'll be part of a supportive, inclusive business where your ideas matter, your development is invested in, and your wellbeing is genuinely important. Here's what you can expect:
  • Flexible & Hybrid Working - Work in a way that helps you perform at your best, balancing business needs with personal commitments.
  • Career Growth & Development - Access learning, development and career opportunities across one of the UK's leading retail organisations.
  • Competitive Reward Package - A competitive salary, pension and a range of financial benefits.
  • Colleague Discounts - Enjoy discounts across B&Q and the wider Kingfisher Group.
  • Health & Wellbeing Support - Access wellbeing resources, health support and employee assistance programmes designed to help you thrive.
  • Time Away From Work - Generous holiday entitlement and family‑friendly policies that support life both inside and outside work.
  • A Place Where You Belong - We're committed to creating an inclusive workplace where everyone feels valued, respected and empowered to be themselves.
  • Make a Difference - The work you do will have a direct impact on our customers, colleagues and business.

Eligibility To Work Please note that B&Q does not currently offer visa sponsorship for this role. Applicants must have the right to work in the UK at the time of application and throughout their employment. Accessibility & Disability Confident At B&Q, we're committed to creating an inclusive recruitment experience for everyone. If you require any additional support or reasonable adjustments to help you complete your application or throughout the recruitment process, please let us know.

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