Partnership and Business Development Manager (UK & EMEA)

AppSamurai; Greater London; On-site; GBP 65,000 - 90,000; Full time

Job summary

Storyly is seeking a Partnership and Business Development Manager for Europe to establish and scale Storyly's reseller and referral networks across Europe, the UK, and LATAM. You will recruit, onboard, and train partners, and drive joint go-to-market and pipeline through collaborations with agencies, platforms, and SI partners.

You will lead enablement sessions, manage partner events, and negotiate agreements while coordinating with product and sales to maximize joint value propositions.

Qualifications

• 3+ years of B2B partnership or business development experience in SaaS
• Experience building and managing a reseller or channel partner program
• Ability to own technical and product partnerships and talk with commercial and product/engineering teams
• Proven track record in joint go-to-market and partner-sourced pipeline
• Experience in adtech or martech covering mobile marketing/e-commerce/D2C
• Self-starter with startup mindset
• Strong presentation and enablement skills
• Professional or native-level English; additional languages are a plus

Responsibilities

• Establish and grow Storyly's reseller and referral partnership network across Europe. Identify, recruit and onboard resellers market by market.
• Create commercial partnerships (agencies, consultancies, resellers) and technical partnerships (platforms, system integrators, complementary products).
• Train and enable resellers on Storyly's product, positioning, and sales playbook for independent pitching and demos.
• Support Product Team to develop product partnerships and integrations with complementary platforms.
• Organize and run partner events, webinars, and industry conference presence across Europe to generate leads.
• Collect, qualify, and route partner-generated leads, coordinating with sales to convert them.
• Build joint go-to-market and co-marketing plans with partners and own the partner-sourced pipeline.
• Negotiate partnership agreements and commercial terms, manage renewals.
• Track partner activity, pipeline, and performance in CRM and report on health of partner channel.

Skills

B2B partnerships

Channel partnerships

Reseller recruitment

Technical partnerships

Go-to-market planning

Adtech/Martech experience

Startup mindset

Public speaking/training

English proficiency

Travelling for meetings

Job description

Let's create the future of mobile user engagement together!

Would you like to be at the center of a digital storytelling revolution? Do you enjoy technology but also love getting to know people?

Developed by Appsamurai Inc, our engagement platform Storyly cracked the code of mobile engagement by bringing the magnetic power of social content experiences to any app imaginable. Storyly is becoming the world's most sophisticated user engagement platform for mobile apps and the web.

The scope of this role is to cover Storyly's core markets and build commercial partnerships in Europe, UK and LATAM regions. In addition, this role engages in events and business development.

Your fluency in technology and sales and partnerships experience in e-commerce and D2C domains are formidable advantages for this role.

Ready to write your own story of success? Come join us in our mission to revolutionize mobile engagement, one story at a time.

As our Partnership and Business Development Manager for Europe, you will establish Storyly's reseller and referral partnership network across the region from the ground up. You will create both commercial partnerships by finding, onboarding and training resellers, building product partnerships with complementary platforms, and turning the partner ecosystem into a repeatable source of qualified leads through joint go-to-market work and events.

This is a hunter and builder's role. You define the partner strategy, sign the first partners, make them successful, and shape what the partnerships function at Storyly becomes.

Visit storyly.io or follow our epic journey on LinkedIn and X.

What You Do

• Establish and grow Storyly's reseller and referral partnership network across Europe. Identify, recruit, and onboard resellers market by market.

• Create commercial partnerships (agencies, consultancies, resellers) and technical partnerships (platforms, system integrators, complementary products in the mobile marketing ecosystem).

• Train and enable resellers on Storyly's product, positioning, and sales playbook so they can pitch, demo, and support Storyly independently.

• Support the Product Team to develop product partnerships and integrations with complementary platforms to expand joint value propositions.

• Organize and run partner events, webinars, and industry conference presence across Europe to generate leads.

• Collect, qualify, and route partner-generated leads, working hand in hand with the sales team to convert them.

• Build joint go-to-market and co-marketing plans with key partners and own the partner-sourced pipeline.

• Negotiate partnership agreements and commercial terms, and manage renewals to secure ongoing partnerships.

• Track partner activity, pipeline, and performance in the CRM, and report on the health of the partner channel.

Who You Are

• You have 3+ years of B2B partnership or business development experience in SaaS partnership which is aa critical experience for this role (channel, reseller, or technical partnerships).
• You have personally built and managed a reseller or channel partner program by sourcing and recruiting new partners, onboarding and enabling them, and managing their performance and revenue over time.
• You can own technical and product partnerships (technology integrations, platform ecosystems, complementary products) and hold a credible conversation with both commercial and product/engineering stakeholders.
• You have built joint go-to-market and co-marketing plans with partners and can own partner-sourced pipeline.
• Experience in adtech or martech covering mobile marketing, fintech, e-commerce, or D2C ecosystem is a strong advantage.
• You are a self-starter with a startup mindset, comfortable building a function from zero and owning the outcome.
• You are a confident presenter and trainer, at ease running enablement sessions, speaking at events, and representing the company at industry conferences.
• You have a high level of proficiency in English. Professional or native level additional language skill is a strong advantage
• You are willing to travel for partner meetings, training, and industry events.