Partner Lead, EMEA

Vercel; Greater London; Hybrid; GBP 90,000 - 130,000; Full time

Job summary

Vercel is seeking a Senior Partner Lead, EMEA to accelerate growth with partners. You will define regional partner strategy, recruit and activate key partners, and drive measurable pipeline and revenue. You’ll work with Sales, Marketing, Product, and Leadership to position Vercel as a strategic platform in the EMEA ecosystem.

You will shape GTM strategies with partners, manage executive-level relationships, and lead enablement initiatives to ensure partner success and scale.

Qualifications

• 7+ years in business development, partner management, and/or sales roles at a high growth tech company.
• Proven track record of building partner-sourced pipeline from zero to multi-million-dollar impact.
• Strong understanding of frontend technologies, cloud infrastructure, and AI development ecosystems.
• Existing EMEA partner network (agencies, GSIs, hyperscalers, technology partners) you can activate.
• Experience driving co-sell motions and working with regional sales teams.
• Executive presence with ability to influence senior stakeholders internally and externally.
• Highly collaborative, action-oriented, and motivated by ambitious growth targets.

Responsibilities

• Build and scale the EMEA partner ecosystem with region-wide Technology and Solution partners.
• Develop joint GTM plans with partners to generate pipeline and revenue.
• Lead co-sell motions, account mapping, and opportunity acceleration with regional Sales leaders.
• Own revenue targets tied to partner performance and ecosystem contribution.
• Develop executive relationships with alliance leaders and GTM stakeholders.
• Align partner objectives with Vercel’s growth priorities.
• Collaborate with Solution partners to package and market Vercel’s AI Cloud and frontend platform offerings.

Skills

Partner management

Business development

Sales

Strategic relationships

GTM strategy

Executive communication

Cross-functional collaboration

AI/Frontend tech understanding

Job description

About Vercel

Vercel is the agentic infrastructure company. We free people and agents to ship what’s next.

For more than a decade, Vercel has shaped how the web is built. As the team behind Next.js, v0, and AI SDK, we create products that help builders move from idea to production with speed, security, and exceptional developer experience.

Now, software is entering a new era, and the next generation of products will not just be used by people. They will be built, extended, and operated by agents.

We are building the platform for that future, trusted by companies like OpenAI, PayPal, Ramp, Supreme, and millions of developers worldwide. Whether you’re building our products, supporting our customers, growing our community, or shaping our story, you’ll help define what comes next.

About the Role

The Partner team at Vercel is charged with accelerating our growth with partners. As a Partner Lead, EMEA, you will play a pivotal role in helping to establish, and grow our partner ecosystem with Technology and Solution partners.

This is a senior individual contributor role for a builder. You will define the strategy, activate priority partners, and generate meaningful partner-sourced and partner-influenced pipeline. You’ll work cross-functionally across Sales, Marketing, Product, and Leadership to establish Vercel as a strategic platform within the EMEA ecosystem.

If you are energized by creating net-new revenue streams, shaping GTM strategy with partners, and turning early-stage relationships into scaled growth engines, this role is for you.

What you will do

• Build and Scale the EMEA Partner Ecosystem
  • Define and execute Vercel’s regional partner strategy across EMEA wide Technology and Solution partners.
  • Identify, recruit, and activate high-impact regional and global partners, including regional GSIs and strategic ISVs at regional level.
  • Establish scalable engagement models and joint value propositions that drive measurable pipeline and revenue.
• Drive Partner‑Sourced & Influenced Revenue
  • Develop joint GTM plans with partners to generate partner-sourced and partner-influenced pipeline.
  • Lead co-sell motions, account mapping, and opportunity acceleration in partnership with regional Sales leaders.
  • Own revenue targets tied to partner performance and ecosystem contribution.
• Develop Strategic Relationships
  • Build executive-level relationships with alliance leaders, practice heads, and GTM stakeholders.
  • Serve as the primary point of accountability for strategic partner success in EMEA.
  • Align partner objectives with Vercel’s growth priorities.
• Solution & Offering Development
  • Collaborate with Solution partners to package and bring Vercel’s AI Cloud and frontend platform offerings to market.
  • Identify repeatable use cases, industry plays, and reference architectures that unlock scale.
  • Provide structured feedback to Product and Marketing based on regional partner and customer insights.
• Enablement & Ecosystem Activation
  • Lead partner enablement initiatives to ensure technical, sales, and marketing readiness.
  • Equip partners with messaging, positioning, and use‑case clarity to successfully sell Vercel.
  • Represent the EMEA partner voice internally and ensure alignment across teams.

About you

• 7+ years in business development, partner management, and/or sales roles at high growth tech company
• Proven track record of building partner-sourced pipeline from zero to multi-million-dollar impact.
• Strong understanding of frontend technologies, cloud infrastructure, and AI development ecosystems.
• Existing EMEA partner network (agencies, GSIs, hyperscalers, technology partners) that you can activate.
• Experience driving co-sell motions and working closely with regional sales teams.
• Executive presence with the ability to influence senior stakeholders internally and externally.
• Highly collaborative, action-oriented, and motivated by exceeding ambitious growth targets.