Partner Development Manager

Optimizely; London; On-site; GBP 60,000 - 85,000; Full time

Job summary

A leading technology company in London is seeking a Partner Development Manager to enhance strategic partnerships with digital agencies and system integrators. This role is pivotal for driving revenue through partner relationships, requiring strong sales experience and a solid understanding of the digital marketing technology ecosystem.

Qualifications

• Minimum 5 years in partner management or sales with a customer experience tech background.
• Track record with digital agencies or system integrators in the digital marketing space.
• Strong understanding of partner ecosystems.

Responsibilities

• Coordinate and conduct partner sales enablement and education.
• Drive partner-led bookings and source leads through partnerships.
• Facilitate executive mapping and conduct quarterly business reviews.

Skills

Partner management

Sales

Revenue generation

Relationship management

Co-marketing

Job description

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At Optimizely, we’re more than just a company — we’re pioneers driving the industry forward. We've recently surpassed $400 million in ARR after four consecutive quarters of double-digit growth. This success has positioned us as a Leader in nine different analyst reports, including the recent Forrester Wave and Gartner’s Magic Quadrant, where we've been named a Leader for the seventh consecutive year.

Our mission is to help people unlock their digital potential by reinventing how marketing and product teams create and optimize digital experiences. With Optimizely One, our industry-first operating system for marketers, we offer a flexible, fully SaaS, and highly composable solution. We proudly support over 10,000 businesses, including H&M, PayPal, Zoom, and Toyota, helping them enhance customer lifetime value, increase revenue, and grow their brands.

At our core, we believe work is about more than just numbers -- it's about the people. Our culture is dynamic and constantly evolving, shaped by every employee, their actions and their stories. With over 1500 Optimizers spread across 12 global locations, our diverse team embodies the "One Optimizely" spirit, emphasizing collaboration and continuous improvement, while fostering a culture where every voice is heard and valued.

Introduction

The Partner Development Manager is responsible for driving business development with key established digital agencies and system integrator partners on a regional basis. This role is a primary partner-facing resource focused on developing and nurturing strategic partnerships. Recruiting new partners is also a key task for this position. As an integral part of our regional sales team, the Partner Development Manager plays a critical role in expanding Optimizely's delivery partnerships in the region. This position involves driving new license revenue through partner relationships via partner-sourced and co-sell models. The Partner Development Manager will ensure that managed partners meet sales and technical enablement requirements in alignment with the Optimizely Partner Program. The role requires collaborating with partners to identify and nurture leads to achieve individual quarterly and annual sales targets.

Job Responsibilities

• Partnership Development and Execution: Coordinate technical enablement for partner developers. Plan and conduct partner sales enablement and education. Develop joint solution and go-to-market plans. Oversee solution and capability development. Recruit new partners, provide training, build joint pipelines, and execute new projects. Maintain relevant CRM data related to partners, leads, and opportunities.
• Revenue Generation: Drive partner-led bookings. Source leads through partners. Influence bookings through partner relationships.
• Relationship Management: Facilitate executive mapping and relationship management. Oversee regional seller mapping and support. Conduct quarterly business reviews.
• Co-Marketing and Demand Generation: Leverage the Global Marketing Plan and resources. Collaborate with Partner Marketing on PR, case studies, and events.

Knowledge and Experience

• At least 5 years of experience in partner management or sales, with established connections in customer experience management (CXM), e-commerce, content management systems (CMS), or experimentation technologies.
• Proven track record working with digital agencies, system integrators, or design/UX partners within the digital marketing technology sector.
• Strong understanding of partner ecosystems and established relationships with leading system integrators and/or digital agencies.
• Proficiency in developing business plans and presenting to medium-sized audiences.
• Primarily a sales background, but a solid understanding of technical aspects is highly valued.

Optimizely is committed to a diverse and inclusive workplace. Optimizely is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.