Part Time Variable Hours Tutor - Digital Marketing

York College; Bishopthorpe; On-site; GBP 36,000 - 39,000; Part time

Benefits offered by this job

Teachers’ Pension Scheme

Job summary

York College is seeking an experienced marketing specialist to support the development and delivery of our apprenticeship provisions from February 2026, with the chance to contribute to new marketing programmes for the following academic year. The role focuses on planning, delivering, and evaluating multi-channel marketing activities within a teaching context.

You will guide learners through social media marketing, paid advertising, analytics, and content management while aligning with business

Qualifications

• Experience in multi-channel marketing
• Strong background in digital marketing and analytics
• Ability to translate industry practice into teaching materials

Responsibilities

• Plan, deliver, and evaluate multi-channel marketing activities for learners
• Teach social media marketing (Meta, TikTok), paid ads, email marketing, and website content management
• Guide learners through data-led decision making and outcomes-focused campaigns
• Translate industry practice into clear, accessible teaching for apprenticeships

Skills

Multi-Channel Marketing

Digital Marketing

Teaching/Training

Analytics

Content creation

Tools

Social media platforms

Paid advertising

Analytics tools

Content management systems

Job description

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Reference: SEP20262227

Expiry date: 09:00, Tue, 27th Oct 2026

Location: Sim Balk Lane campus

Benefits: Please visit the York College website to explore the range of benefits

Hours: part-time variable
Hourly rate: £26.51 (unqualified)* or £27.68 (qualified)* inclusive of holiday pay.

Plus, membership of Teachers’ Pension Scheme.

*the base hourly rate is £17.10 (unqualified) / £17.86 (qualified) per hour, plus payment for holiday and preparation and marking time, which gives an approximate hourly rate of £26.51 (unqualified) / £27.68 (qualified) per hour.

About the role

York College is looking to appoint an experienced marketing specialist from industry to support the development and delivery of our apprenticeship provision from February 2026, with the opportunity to contribute to the creation of new marketing programmes for the following academic year

About the Person

You will be responsible for delivery of the Multi-Channel Marketing pathway delivering an industry-aligned course that equips learners with the practical, analytical, and creative skills needed to succeed in modern digital marketing roles. The course mirrors real-world practice to teach learners how marketing can drive awareness, behaviour change, and commercial results.

The successful candidate will guide learners through planning, executing, and evaluating multi-channel marketing activity, balancing creative content development with data-led decision making. They will ensure learners understand how to communicate purpose-driven messages effectively while meeting business objectives.

The ability to plan and deliver engaging lessons covering social media marketing (Meta, TikTok), search and display advertising, email marketing, and website content management. As well as teach learners how to create, schedule, and optimise engaging digital content for different platforms and audiences.

The successful candidate will have a strong background in digital and multi-channel marketing, experience with social media platforms, paid advertising, analytics tools, and content management systems and the ability to translate industry practice into clear, accessible teaching.

About the College

York College & University Centre is the largest further education college in the region, offering a comprehensive range of courses from Entry Level to degree level. We are committed to upholding our values of ambition, care, respect and success, and are dedicated to providing the highest standards of education and support to all our students and apprentices.

We have approximately 4,200 school leavers, 1,200 apprentices, 2,000 adult students, and 400 higher-level students studying with us.

With a vibrant working environment, excellent transport links to the city centre and surrounding area, plus on-site parking, you will find York College to be fulfilling and supportive place to work. As a member of College staff you will have full use of the College facilities including free gym membership at the Athletic Suite, our brand new state of the art gym.

Want to know more?

For an informal discussion about the role, please contact Jackson Armstrong, Director of Curriculum: Apprenticeships, Higher & Technical Education at [e-mail] .

Staff benefits & Important notices

You can find full details on our job vacancies page, just below the current vacancies: Job Vacancies | York College & University Centre . Be sure to explore the range of additional benefits and perks that make York College a brilliant place to work.

Please note that we do not accept CV applications.

Most correspondence regarding vacancies will be sent via email, so please check your emails regularly for updates on your application. We would also advise to check your junk/spam folder as some emails may end up here depending on your mail provider settings.